YO
Yousician
12 Tage

Senior Marketing Data Analyst(m/w/x)

Vollzeit
Senior
Data Science
Keine Angabe
Berlin

In this role, you will take charge of marketing analytics, ensuring accurate performance measurement and insightful reporting. Your work will directly influence marketing efficiency and decision-making across various channels and teams.

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Anforderungen

  • 7+ years of experience in marketing or growth analytics for consumer apps or digital products, ideally subscription-based
  • Deep hands-on expertise in marketing measurement, including attribution models, incrementality, MMM concepts, cohort-based LTV analysis, and experimentation
  • Strong understanding of app and web tracking, including limitations, discrepancies, and common pitfalls
  • Advanced SQL skills and extensive experience working with marketing platforms and BI tools
  • Experience with MMPs such as Adjust or AppsFlyer
  • Experience working with CRM data and tools, including lifecycle and retention analysis
  • Strong statistical intuition and data storytelling skills
  • Comfortable operating autonomously and influencing senior stakeholders
  • Business-minded and outcome-oriented
  • Excellent communication skills in English
  • Experience in mobile subscription or freemium app environments
  • Proficiency in Python, R, or similar analytical environments
  • Experience working with modern data warehouses such as Snowflake or BigQuery
  • Exposure to building analytics foundations or scaling marketing analytics in fast-growing organizations
Keine Angabe

Berufserfahrung

7 Jahre

Deine Aufgaben

  • Own performance and CRM analytics across channels
  • Ensure consistent implementation and reporting of marketing performance metrics
  • Build and maintain attribution frameworks and support predictive models
  • Identify and address inconsistencies in tracking and conversion logic
  • Design and evaluate experiments to measure channel incrementality
  • Partner with teams to shape testing roadmaps and interpret results
  • Build and evolve dashboards that inform decision-making
  • Translate complex analyses into actionable recommendations
  • Support planning and forecasting with various teams
  • Establish an insight-driven decision culture within the organization
  • Define best practices for marketing data pipelines and standards
  • Identify gaps in tooling and data quality, proposing solutions

Tools & Technologien

SQLGoogle AdsMetaTikTokLookerGA4TableauAdjustAppsFlyerBrazePythonRSnowflakeBigQuery

Sprachen

Englischverhandlungssicher

Deine Vorteile

Attraktive Vergütung

  • Competitive compensation package

Modernes Büro

  • Awesome office in Berlin
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Yousician erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.

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