CSL Vifor
Senior Product Manager Rare Nephrology(m/w/x)
Vollzeit
Senior
Keine Angabe
Opfikon
10
1008 Vifor Pharma Management Ltd.2 Monate
Director, Brand Lead Veltassa, Kapruvia, Velphoro(m/w/x)
Vollzeit
Senior
Keine Angabe
8152 Opfikon
Nejo KI-Zusammenfassung
In this role, you will lead the development of brand strategies for the international market, collaborating with cross-functional teams to drive sales growth. Your day-to-day responsibilities will include building relationships with stakeholders, managing budgets, and ensuring compliance with regulations while fostering a culture of continuous improvement.
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Anforderungen
- •Graduate degree or equivalent
- •10+ years' healthcare experience with 8 years’ brand sales and marketing experience in pharmaceuticals or biotech sector
- •Proven ability to establish brand strategy and drive executional excellence
- •Experience driving above country marketing initiatives and influencing diverse, multicultural matrix teams
- •Proficiency in CRM systems and tools
- •Strong analytical capabilities
- •Excellent project management skills
- •Excellent command of the English language (spoken and written)
Master-Abschluss
Berufserfahrung
10 Jahre
Deine Aufgaben
- •Develop and implement brand and disease area strategies for the international region
- •Drive sales growth through market expansion and brand adoption strategies
- •Collaborate with cross-functional teams and affiliates for co-creation of brand strategies
- •Lead the Brand IBT, setting agendas and action points for execution
- •Champion partnerships and collaboration within the IBT for continuous improvement
- •Build relationships with key stakeholders to drive alignment and support
- •Establish and maintain relationships with healthcare professionals and associations
- •Develop marketing strategies aligned with portfolio objectives and local needs
- •Ensure effective positioning and messaging tailored to cultural and regulatory environments
- •Support affiliate teams in identifying opportunities and challenges creatively
- •Identify lifecycle management opportunities for sustained growth
- •Develop customer-focused brand plans for consistent implementation
- •Establish metrics and KPIs to track marketing effectiveness
- •Drive market research to identify trends and customer needs
- •Manage the brand budget for effective resource allocation
- •Ensure compliance with regulations and ethical standards in marketing activities
- •Champion ethical marketing practices across affiliates
Tools & Technologien
CRM systems
Sprachen
Englisch – fließend
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