10
1008 Vifor Pharma Management Ltd.
1 Monat

Director, Brand Lead Veltassa, Kapruvia, Velphoro(m/w/x)

Vollzeit
Senior
Keine Angabe
Opfikon

In this role, you will lead the development of brand strategies for the international market, collaborating with cross-functional teams to drive sales growth. Your day-to-day responsibilities will include building relationships with stakeholders, managing budgets, and ensuring compliance with regulations while fostering a culture of continuous improvement.

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Anforderungen

  • •Graduate degree or equivalent
  • •10+ years' healthcare experience with 8 years’ brand sales and marketing experience in pharmaceuticals or biotech sector
  • •Proven ability to establish brand strategy and drive executional excellence
  • •Experience driving above country marketing initiatives and influencing diverse, multicultural matrix teams
  • •Proficiency in CRM systems and tools
  • •Strong analytical capabilities
  • •Excellent project management skills
  • •Excellent command of the English language (spoken and written)
Master-Abschluss

Berufserfahrung

10 Jahre

Deine Aufgaben

  • •Develop and implement brand and disease area strategies for the international region
  • •Drive sales growth through market expansion and brand adoption strategies
  • •Collaborate with cross-functional teams and affiliates for co-creation of brand strategies
  • •Lead the Brand IBT, setting agendas and action points for execution
  • •Champion partnerships and collaboration within the IBT for continuous improvement
  • •Build relationships with key stakeholders to drive alignment and support
  • •Establish and maintain relationships with healthcare professionals and associations
  • •Develop marketing strategies aligned with portfolio objectives and local needs
  • •Ensure effective positioning and messaging tailored to cultural and regulatory environments
  • •Support affiliate teams in identifying opportunities and challenges creatively
  • •Identify lifecycle management opportunities for sustained growth
  • •Develop customer-focused brand plans for consistent implementation
  • •Establish metrics and KPIs to track marketing effectiveness
  • •Drive market research to identify trends and customer needs
  • •Manage the brand budget for effective resource allocation
  • •Ensure compliance with regulations and ethical standards in marketing activities
  • •Champion ethical marketing practices across affiliates

Tools & Technologien

CRM systems

Sprachen

Englisch – fließend

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