Almedia
Senior CRM Marketing Manager(m/w/x)
Full-timeOn-siteSenior
Berlin
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Owning customer lifecycle segments end-to-end in quick commerce grocery delivery. Proven track record in CRM strategy and lifecycle management, with Braze/Iterable experience preferred. €1000 annual L&D budget, individual coaching, €35 mobility budget.
Requirements
- 5+ years of experience in CRM management, preferably within e-commerce, retail, subscriptions, or grocery delivery industry
- Proven track record in developing and executing successful CRM strategies and lifecycle management
- Strong analytical skills and proficiency in data analysis tools (SQL, Excel, BigQuery, GSheets, Looker)
- Excellent understanding of customer segmentation, lifecycle marketing, and personalization
- Experience with CRM platforms (Braze, Iterable, Customer.io, Segment, or similar)
- Excellent communication, leadership, and interpersonal skills
- Ability to work collaboratively in a fast-paced, dynamic environment
Tasks
- Own specific customer lifecycle segments end-to-end
- Develop and execute multi-channel CRM strategies
- Manage CRM across customer lifecycle stages
- Manage operational lifecycle segments
- Manage communication flows
- Utilize email, push, and in-app messages
- Analyze data for customer behavior insights
- Identify key customer segments
- Measure initiative impact on business KPIs
- Manage and optimize the CRM tech stack
- Leverage tools for personalized customer journeys
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- SQL
- Excel
- BigQuery
- GSheets
- Looker
- Braze
- Iterable
- Customer.io
- Segment
Benefits
Learning & Development
- €1000 annual L&D budget
- Unlimited e-learning platform access
- Online German courses
Mentorship & Coaching
- Individual coaching options
More Vacation Days
- 26-30 days vacation
Public Transport Subsidies
- €35 monthly mobility budget
Healthcare & Fitness
- Urban Sports Club discount
Retirement Plans
- Attractive company pension
Corporate Discounts
- Corporate Benefits online discounts
- Future Bens online discounts
- Flink orders discount
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Flink and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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Owning customer lifecycle segments end-to-end in quick commerce grocery delivery. Proven track record in CRM strategy and lifecycle management, with Braze/Iterable experience preferred. €1000 annual L&D budget, individual coaching, €35 mobility budget.
Requirements
- 5+ years of experience in CRM management, preferably within e-commerce, retail, subscriptions, or grocery delivery industry
- Proven track record in developing and executing successful CRM strategies and lifecycle management
- Strong analytical skills and proficiency in data analysis tools (SQL, Excel, BigQuery, GSheets, Looker)
- Excellent understanding of customer segmentation, lifecycle marketing, and personalization
- Experience with CRM platforms (Braze, Iterable, Customer.io, Segment, or similar)
- Excellent communication, leadership, and interpersonal skills
- Ability to work collaboratively in a fast-paced, dynamic environment
Tasks
- Own specific customer lifecycle segments end-to-end
- Develop and execute multi-channel CRM strategies
- Manage CRM across customer lifecycle stages
- Manage operational lifecycle segments
- Manage communication flows
- Utilize email, push, and in-app messages
- Analyze data for customer behavior insights
- Identify key customer segments
- Measure initiative impact on business KPIs
- Manage and optimize the CRM tech stack
- Leverage tools for personalized customer journeys
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- SQL
- Excel
- BigQuery
- GSheets
- Looker
- Braze
- Iterable
- Customer.io
- Segment
Benefits
Learning & Development
- €1000 annual L&D budget
- Unlimited e-learning platform access
- Online German courses
Mentorship & Coaching
- Individual coaching options
More Vacation Days
- 26-30 days vacation
Public Transport Subsidies
- €35 monthly mobility budget
Healthcare & Fitness
- Urban Sports Club discount
Retirement Plans
- Attractive company pension
Corporate Discounts
- Corporate Benefits online discounts
- Future Bens online discounts
- Flink orders discount
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Flink and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Flink
Industry
Retail
Description
The company is the leading quick commerce player in Europe, delivering groceries through an app in minutes with a focus on sustainability.
Not a perfect match?
- Almedia
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Full-timeOn-siteSeniorBerlin