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ABAbbott Diagnostics GmbH

Marketing Manager - EMEA, Molecular Diagnostics(m/w/x)

Wiesbaden
Full-timeOn-siteExperienced
AI/ML

EMEA marketing for Infectious Disease product portfolio, managing launch plans and value proposition communication in global healthcare. International product management and marketing skills, with excellent scientific background required. Crisis independent industry, international scope.

Requirements

  • Biological, medical, or degree level education
  • Marketing or Business degree advantage
  • Excellent scientific background
  • International product management and marketing skills
  • Experience in sales
  • Success in business achievements
  • Experience in in vitro diagnostics business
  • Excellent communication skills
  • Ease in presentations and negotiations
  • Knowledge of healthcare provision and IVD
  • Digital marketing and social media savvy
  • Proficiency in AI tools
  • Well-organized with excellent follow-up skills
  • Ability to adjust and readjust priorities
  • Fluency in English
  • Additional language relevant for the Area

Tasks

  • Develop and implement EMEA marketing activities
  • Communicate the Molecular Diagnostics value proposition
  • Manage the Infectious Disease product portfolio
  • Execute product marketing and launch plans
  • Strategically position products within the EMEA region
  • Manage the product marketing budget
  • Analyze market and competitive trends
  • Adjust marketing strategies based on data
  • Report insights to regional and global peers
  • Align activities with Global Strategic Marketing
  • Collaborate with Scientific Affairs and Commercial Excellence
  • Support management with business plan implementation
  • Act as marketing contact for sales and distributors
  • Foster cooperation across different company divisions
  • Create and distribute relevant product documentation
  • Organize congresses and customer event activities
  • Utilize digital and AI-related marketing tools
  • Travel internationally to client locations and meetings

Work Experience

  • 3 years

Education

  • Bachelor's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • Digital marketing
  • Social media
  • AI tools

Benefits

Career Advancement

  • International career development

Job Security

  • Crisis independent industry

Startup Environment

  • Dynamic and skilled team

Informal Culture

  • Flat hierarchies
  • Open appreciative mentality
  • Constructive communication lines
  • Multi-national environment

Learning & Development

  • Talent development
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Abbott Diagnostics GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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