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ABAbbott Diabetes Care (ADC)

EMEAP Marketing Director, Diabetes Care(m/w/x)

Wiesbaden
Full-timeOn-siteSenior
AI/ML

Defining and executing integrated marketing vision for diabetes care products across EMEAP. Regional Director-level marketing experience in Pharma or Healthcare required. Focus on direct-to-patient or OTC healthcare products.

Requirements

  • Degree level (or equivalent) in Life Sciences or Business
  • Post-graduate qualification in Marketing or Management strongly preferred
  • Seasoned marketeer with regional experience at Director level
  • Experience in Pharmaceutical or Healthcare sector
  • Experience in Direct-to-Patient or Over the Counter healthcare products
  • Experience in integrated product launches across multiple channels
  • Experience in government reimbursed sales, retail, and out of pocket sectors
  • Proven track record in leading and developing people
  • Building effective working relationships with cross functional stakeholders
  • Ability to plan, organize, and manage complex projects
  • Dealing efficiently with conflicting priorities
  • Strong communicator with ability to inspire teams
  • Driving buy in and alignment through effective communication
  • Ability to assimilate complex information to identify trends and obstacles
  • Positive and solution driven approach to commercial opportunities
  • Proven history of delivering strong results through innovative solutions
  • Flawless execution
  • Self-starter with strong desire to succeed
  • Willingness to continually learn and develop
  • Experience driving change
  • Experience building sustainable capabilities
  • Experience operating within a global marketing organization
  • Ability to build effective partnerships across global and affiliate teams
  • Navigating matrixed structures to drive alignment
  • Establishing scalable ways of working
  • Delivering operational efficiency without compromising local market relevance
  • Work experience across multiple countries and/or divisions
  • Experience in country and headquarters/functional roles
  • Experience in the diabetes area and/or relevant product categories
  • Sales or sales management experience
  • Experience in pharmaceutical or medical device sector

Tasks

  • Define and execute integrated marketing vision
  • Drive sustainable revenue growth
  • Expand category and market share
  • Lead high-performing marketing organization
  • Foster operational efficiency
  • Translate strategy into commercial results
  • Develop commercial and go-to-market strategy
  • Anticipate market dynamics
  • Turn insights into opportunities
  • Direct innovative solutions for revenue growth
  • Develop marketing strategy for patient segments
  • Focus on intensive insulin-using and non-insulin-using patients
  • Implement marketing strategies and tactics
  • Manage regional marketing investment
  • Optimize budget for maximum impact
  • Liaise with key stakeholders
  • Communicate with Global Strategic Marketing
  • Influence senior leadership and affiliate teams
  • Develop marketing leadership talent
  • Foster culture of innovation and learning
  • Ensure compliance with Abbott and statutory requirements
  • Develop and execute digital marketing programs
  • Align digital content with global strategies
  • Champion AI tools and technologies
  • Enhance sales force effectiveness
  • Equip field teams with differentiated tools
  • Strengthen HCP engagement
  • Accelerate commercial performance

Work Experience

  • approx. 4 - 6 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Abbott Diabetes Care (ADC) and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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