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Marketing Manager Core Diagnostics EEMEAP(m/w/x)
Developing regional marketing plans for Core Diagnostics Immunoassay portfolio. Immunoassay experience in Diagnostics market required. Support for pricing, positioning, and segmentation.
Requirements
- Bachelor's degree in Life Sciences, Biomedical Engineering, Business, Marketing, or related field
- Marketing and/or sales experience in diagnostics or medical device industry
- Mandatory Immunoassay experience in Diagnostics market
- Strong analytical, organizational, and project management skills
- Effective work in matrixed, cross-functional environment
- Fluent English (written and spoken) - mandatory
- Additional languages, particularly relevant EEMEAP languages, are a strong advantage
Tasks
- Develop and execute regional marketing plan
- Support pricing, positioning, and segmentation
- Track and report marketing performance
- Analyze market trends and customer needs
- Maintain and share market intelligence
- Support tender activities and strategic initiatives
- Partner with Sales and Service teams
- Identify opportunities using CRM insights
- Collaborate with Global Marketing
- Support product lifecycle activities
- Develop marketing materials and sales tools
- Ensure consistent messaging across channels
- Support internal and external communication
- Contribute to digital and social media marketing
- Support demand planning and budget tracking
- Execute marketing activities with attention to detail
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
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Marketing Manager Core Diagnostics EEMEAP(m/w/x)
Developing regional marketing plans for Core Diagnostics Immunoassay portfolio. Immunoassay experience in Diagnostics market required. Support for pricing, positioning, and segmentation.
Requirements
- Bachelor's degree in Life Sciences, Biomedical Engineering, Business, Marketing, or related field
- Marketing and/or sales experience in diagnostics or medical device industry
- Mandatory Immunoassay experience in Diagnostics market
- Strong analytical, organizational, and project management skills
- Effective work in matrixed, cross-functional environment
- Fluent English (written and spoken) - mandatory
- Additional languages, particularly relevant EEMEAP languages, are a strong advantage
Tasks
- Develop and execute regional marketing plan
- Support pricing, positioning, and segmentation
- Track and report marketing performance
- Analyze market trends and customer needs
- Maintain and share market intelligence
- Support tender activities and strategic initiatives
- Partner with Sales and Service teams
- Identify opportunities using CRM insights
- Collaborate with Global Marketing
- Support product lifecycle activities
- Develop marketing materials and sales tools
- Ensure consistent messaging across channels
- Support internal and external communication
- Contribute to digital and social media marketing
- Support demand planning and budget tracking
- Execute marketing activities with attention to detail
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
Abbott
Industry
Healthcare
Description
Das Unternehmen ist ein weltweit führendes Unternehmen im Gesundheitswesen, das bahnbrechende wissenschaftliche Erkenntnisse nutzt und Lösungen zur Verbesserung der Gesundheit der Menschen entwickelt.
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