Description

In this high-impact leadership role, you will design and scale Ticketmaster's marketing services across the DACH region, driving B2C growth and integrating marketing into broader commercial strategies while leading a dynamic team.

Requirements

• •10+ years of experience in senior marketing or commercial leadership roles
• •Proven ability to build marketing service models or manage marketing as a commercial product
• •Entrepreneurial mindset with a track record of commercial success
• •Strong cross-functional leadership and stakeholder management skills
• •Experience managing multi-market budgets and teams
• •Excellent presentation and negotiation skills in client environments
• •Fluency in German and English, French is a plus
• •Deep understanding of Austrian and Swiss markets
• •Strategic, entrepreneurial mindset with a focus on commercial outcomes
• •Skilled at building high-performing, cross-border teams
• •Thrives in dynamic, evolving environments; comfortable leading change
• •Demonstrates integrity, collaboration, and accountability
• •Communicates with clarity and influence across levels
• •Track record of driving change and innovation, while championing teams and culture
• •Adapt behavior to meet diverse expectations and foster collaboration

Tasks

• •Establish and lead the Marketing & Advertising Services organization for the DACH region
• •Develop the regional marketing services portfolio, including offerings, pricing, delivery processes, and ROI frameworks
• •Plan and allocate the marketing budget across Germany, Austria, and Switzerland
• •Design and implement a best-in-class B2B marketing strategy across markets
• •Collaborate with Sales, Client Development, and Finance to integrate marketing services into go-to-market activities
• •Oversee B2C demand generation campaigns and performance marketing across digital and retail channels
• •Lead and mentor a multidisciplinary team in CRM, performance, brand, client marketing, design, and analytics
• •Represent Ticketmaster’s marketing capabilities in pitches, conferences, and industry partnerships
• •Align global best practices with local needs by collaborating with international stakeholders, including Global Marketing and Product teams in London
• •Implement tools and automation to enhance campaign efficiency and reporting
• •Drive continuous improvement, cost control, and innovation within the marketing organization