IQVIA
Brand Manager(m/w/x)
Full-timeOn-siteExperienced
Mannheim
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Portfolio-level digital strategy for life sciences, aligning with therapeutic priorities and designing omnichannel frameworks. 5+ years pharma digital marketing or omnichannel experience required. Global provider of clinical research, commercial insights, and healthcare intelligence.
Requirements
- 5+ years pharma digital marketing or omnichannel experience
- Strong understanding of CRM-led engagement
- Strong understanding of digital content ecosystems
- Strong understanding of multichannel activation
- Experience across multiple brands or portfolios
- Experience in multi-country European environments
- Solid hands-on knowledge of Veeva
- Solid hands-on knowledge of Salesforce
- Solid hands-on knowledge of Adobe
- Solid hands-on knowledge of similar platforms
- Confidence using data and dashboards for decisions
- Confidence using data and dashboards for optimization
- Ability to balance strategic thinking
- Ability to balance operational delivery
- Strong stakeholder management skills
- Credibility working with senior marketing leaders
- Credibility working with senior sales leaders
- Comfortable operating in a matrix model
- Comfortable operating in an alliance-led model
- Comfortable with multiple priorities
- Comfortable with high visibility
Tasks
- Lead portfolio-level digital strategy
- Align strategy with therapeutic priorities
- Define scalable digital plays
- Translate strategy into actionable guidance
- Design omnichannel frameworks
- Embed digital journeys into brand plans
- Collaborate with Brand Managers
- Partner with IQVIA Digital Engagement
- Ensure high-quality, compliant execution
- Maintain consistency and alignment
- Set standards for content usage
- Orchestrate channels and measurement
- Leverage IQVIA data for optimization
- Equip markets with practical tools
- Provide best-practice guidance
- Support training for teams
- Shift markets to impact-driven engagement
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Veeva
- Salesforce
- Adobe
- CRM
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of IQVIA and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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Senior Marketing Manager(m/w/x)
Full-timeOn-siteManagementWeinheim - IQVIA CSMS GmbH
Marketing-Manager(m/w/x)
Full-timeOn-siteJuniorMünchen, Mannheim
Portfolio-level digital strategy for life sciences, aligning with therapeutic priorities and designing omnichannel frameworks. 5+ years pharma digital marketing or omnichannel experience required. Global provider of clinical research, commercial insights, and healthcare intelligence.
Requirements
- 5+ years pharma digital marketing or omnichannel experience
- Strong understanding of CRM-led engagement
- Strong understanding of digital content ecosystems
- Strong understanding of multichannel activation
- Experience across multiple brands or portfolios
- Experience in multi-country European environments
- Solid hands-on knowledge of Veeva
- Solid hands-on knowledge of Salesforce
- Solid hands-on knowledge of Adobe
- Solid hands-on knowledge of similar platforms
- Confidence using data and dashboards for decisions
- Confidence using data and dashboards for optimization
- Ability to balance strategic thinking
- Ability to balance operational delivery
- Strong stakeholder management skills
- Credibility working with senior marketing leaders
- Credibility working with senior sales leaders
- Comfortable operating in a matrix model
- Comfortable operating in an alliance-led model
- Comfortable with multiple priorities
- Comfortable with high visibility
Tasks
- Lead portfolio-level digital strategy
- Align strategy with therapeutic priorities
- Define scalable digital plays
- Translate strategy into actionable guidance
- Design omnichannel frameworks
- Embed digital journeys into brand plans
- Collaborate with Brand Managers
- Partner with IQVIA Digital Engagement
- Ensure high-quality, compliant execution
- Maintain consistency and alignment
- Set standards for content usage
- Orchestrate channels and measurement
- Leverage IQVIA data for optimization
- Equip markets with practical tools
- Provide best-practice guidance
- Support training for teams
- Shift markets to impact-driven engagement
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Veeva
- Salesforce
- Adobe
- CRM
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of IQVIA and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
IQVIA
Industry
Pharmaceuticals
Description
IQVIA is The Human Data Science Company™, focused on using data and science to help healthcare clients find better solutions for their patients.
Not a perfect match?
- IQVIA
Brand Manager(m/w/x)
Full-timeOn-siteExperiencedMannheim - Becton, Dickinson and Company
Marketing Manager Medication Delivery(m/w/x)
Full-time/Part-timeOn-siteSeniorHeidelbergfrom 110,000 / year - Becton Dickinson GmbH Germany
Marketing Specialist BDX - Central Europe(m/w/x)
Full-timeOn-siteExperiencedHeidelberg, Frankfurt am Mainfrom 96,975 / year - Vileda Gesellschaft mit beschränkter Haftung
Senior Marketing Manager(m/w/x)
Full-timeOn-siteManagementWeinheim - IQVIA CSMS GmbH
Marketing-Manager(m/w/x)
Full-timeOn-siteJuniorMünchen, Mannheim