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FRFREENOW

CRM Manager(m/w/x)

Berlin, Hamburg
Full-timeOn-siteExperienced
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Multi-mobility app CRM for 9 European markets, focusing on user activation and retention. 3+ years CRM or lifecycle marketing experience required. LinkedIn Learning, sabbatical, and birthday off.

Requirements

  • 3+ years CRM, lifecycle marketing, or customer engagement experience
  • Regional or global level experience
  • Hands-on CRM platform experience
  • Braze platform experience (strong plus)
  • Strong project management skills
  • Strong stakeholder management skills
  • Ability to influence across teams and markets
  • Ability to prioritize multiple initiatives
  • Ability to manage multiple initiatives
  • Adaptability to fast-paced environment
  • Data-driven mindset
  • Use of quantitative insights for decisions
  • Use of qualitative insights for decisions
  • Excellent English communication skills
  • Other European languages (plus)

Tasks

  • Design and execute CRM strategies
  • Activate, engage, and retain users across 9 markets
  • Own end-to-end campaign delivery
  • Advise on global and local initiatives
  • Ensure right messages reach right users at right times
  • Drive experimentation and optimization
  • Set up A/B tests
  • Analyze test results
  • Turn insights into actionable improvements
  • Lead cross-functional projects
  • Create dashboards
  • Segment user lifecycles
  • Optimize processes
  • Develop experimentation frameworks
  • Manage and optimize campaign calendar
  • Align communications with lifecycle stages
  • Align communications with business priorities
  • Act as main CRM point of contact
  • Collaborate with Marketing, Product, and local teams

Work Experience

  • 3 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • English – Native
  • Basque – Basic

Tools & Technologies

  • CRM
  • Braze

Benefits

Flexible Working

  • Flexible working arrangements

Learning & Development

  • LinkedIn Learning

Workation & Sabbatical

  • Sabbatical and special leave policies

Corporate Discounts

  • WeRoad partnership

More Vacation Days

  • Birthday off
  • 24th December off
  • 31st December off

Other Benefits

  • Short-term EU work policy
  • Mobility Credit

Mental Health Support

  • Employee assistance program
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of FREENOW and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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