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FRFREENOW

Senior Marketing Manager(m/w/x)

Hamburg, Berlin
Full-timeOn-siteSenior

App install and user acquisition campaigns for multi-mobility app across 9 European markets. 3-5+ years B2C app marketing experience required. Sabbatical and special leave policies.

Requirements

  • 3-5+ years B2C marketing experience
  • Strong focus on app marketing
  • Experience in fast-paced or international environment
  • Proven experience scaling user acquisition campaigns
  • Experience with multi-channel campaigns
  • Hands-on experience collaborating with agencies
  • Strong organizational skills
  • Strong communication skills
  • Ability to manage multiple projects
  • Ability to work independently
  • Fluent German skills
  • Good English skills
  • CV submission in English

Tasks

  • Support local marketing plan development and execution for Germany
  • Execute integrated campaigns for app installs and user acquisition
  • Drive user engagement and reactivation through campaigns
  • Manage day-to-day campaign execution
  • Coordinate campaign content and digital ads
  • Manage campaign timelines
  • Support ATL and BTL campaign execution
  • Ensure alignment with digital and app growth objectives
  • Brief creative and media agencies
  • Coordinate with creative and media agencies
  • Collaborate with creative and media agencies
  • Deliver campaigns on time
  • Deliver campaigns on budget
  • Ensure campaigns align with brand guidelines
  • Monitor campaign performance
  • Contribute to post-campaign analysis
  • Contribute to campaign learnings
  • Work cross-functionally with local stakeholders
  • Work cross-functionally with central stakeholders

Work Experience

  • 3 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • GermanNative
  • EnglishBusiness Fluent

Tools & Technologies

  • B2C marketing
  • app marketing
  • user acquisition campaigns
  • multi-channel campaigns
  • digital
  • offline

Benefits

Flexible Working

  • Flexible working arrangements

Learning & Development

  • LinkedIn Learning

Workation & Sabbatical

  • Sabbatical and special leave policies

Corporate Discounts

  • WeRoad partnership

More Vacation Days

  • Birthday off
  • 24th December off
  • 31st December off

Other Benefits

  • Short term EU work policy
  • Mobility Credit

Mental Health Support

  • Employee assistance program
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of FREENOW and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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