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TOToo Good To Go

CRM Automation & MarTech Lead(m/w/x)

Berlin
from USD 85,000 - 95,000 / year
Full-timeWith Home OfficeExperienced

Automating lifecycle journeys and dynamic campaign execution for surplus food marketplace. Deep enterprise CRM and multi-channel orchestration expertise required. Hybrid work, work abroad, and extra parental leave.

Requirements

  • Significant experience in CRM, lifecycle marketing, or marketing operations
  • Strong focus on automation and MarTech infrastructure
  • Global or multi-market environment experience
  • Deep hands-on expertise with enterprise CRM platforms
  • Strong understanding of multi-channel orchestration
  • Strong technical understanding of modern MarTech ecosystems
  • Comfortable working with CDPs, analytics, CRM platforms
  • Practical experience with workflow automation tools
  • Focus on reducing manual effort and increasing scalability
  • Familiarity with SQL, APIs, and webhooks
  • Support data integration and automation use cases
  • Systems thinker
  • Identify leverage points, simplify complexity, design scalable solutions
  • Hands-on operator
  • Comfortable owning projects end-to-end
  • Cross-functional collaborator
  • Effectively bridge CRM, Data, and Engineering teams
  • Impact-driven
  • Prioritize work based on measurable outcomes, speed, and scalability

Tasks

  • Redesign campaign triggering and coordination
  • Reduce reliance on manual builds
  • Develop automation systems for lifecycle journeys
  • Implement dynamic campaign execution
  • Optimize integration of core marketing platforms
  • Ensure clean, reliable, real-time data flow
  • Identify and eliminate CRM ecosystem inefficiencies
  • Streamline campaign build, QA, and deployment
  • Implement low-code/no-code solutions
  • Reduce manual intervention
  • Define and enforce global best practices
  • Ensure consistency and scalability
  • Build systems for faster A/B testing
  • Enable reliable measurement
  • Establish continuous experimentation culture
  • Improve performance across lifecycle programs

Work Experience

  • approx. 1 - 4 years

Education

  • Vocational certificationOR
  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • CRM
  • Braze
  • Salesforce Marketing Cloud
  • CDPs
  • Amplitude
  • HighTouch
  • Redshift
  • Make
  • n8n
  • Zapier
  • Airtable
  • SQL
  • APIs
  • webhooks

Benefits

Flexible Working

  • Hybrid working
  • Work from home

Workation & Sabbatical

  • Work abroad
  • Option for unpaid leave

Generous Parental Leave

  • Extra parental leave

More Vacation Days

  • Extra days off
  • Additional days off for life events

Healthcare & Fitness

  • Health insurance

Retirement Plans

  • Pension plans

Team Events

  • Regular social events

Snacks & Drinks

  • Coffee and snacks

Other Benefits

  • Fully-equipped kitchens
  • Women in the Workplace ERG
  • P.R.I.D.E. ERG
  • People of Colour ERG

Additional Allowances

  • Monthly Surprise Bag

Social Impact

  • Paid volunteer time

Diverse Work

  • Functionally Diverse ERG
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Too Good To Go and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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