SEO Specialist(m/w/x)

SEO Specialist (f/m/d)

Permanent employee, Full-time ·Berlin - Berliner Straße 80, 13189 Berlin

Our Vision

Cardmarket is all about the people. Our goal is that all people in the company come inspired to work, feel safe at work and return fullfilled at home. The most important part of our corporate culture is open communication, because only when we talk about problems, no matter how big or small, can we find a solution together. Cardmarket connects people from all continents of the world, regardless of race, colour, ancestry, religion, national origin, gender or sexual orientation. We treat all people in the same way and we expect the same from all our applicants. It is the different perspectives that make us strong as a Cardmarket Family and make us ready to go into the future together as a diverse and inclusive team.

As an SEO Specialist, you will be responsible for controlling, maintaining, and further developing search engine optimization measures for cardmarket.com. With a strong understanding in Technical SEO, you will also work and consult with the Product Team to ensure that any platform changes comply with SEO requirements and best practices.

Your Responsibilities

• Conceptualizing meta tags for new games, products, and pages and continuously checking and optimizing the meta tags for existing ones
• Working with the Product Team as the in-house SEO consultant, ensuring that their projects are clear of any negative SEO impact or advising them of implementations required to maintain optimization
• Managing existing web partnerships and evaluating new requests for collaboration
• End-to-end managing of all SEO texts on the platform from assigning to uploading
• Developing further SEO initiatives and identifying areas for improvement whether off-page, on-page, or technical
• Regular monitoring of website performance and rankings, tracking progress over time
• Collaborating with and supporting other Marketing channels by providing SEO input that can further contribute to a campaign’s success
• Reporting to management and other departments in and out of Marketing

Your profile

• Bachelor’s Degree in Marketing or any related discipline
• At least 3 years of professional experience in search engine optimization (with at least 1 year focus on technical SEO), ideally in e-commerce
• Comprehensive understanding of Google Analytics (GA4) and Google Search Console
• Familiarity with keyword research, redirect management, mobile/responsive optimizations
• Experience with international and multilingual platforms
• Awareness of developments in search engine algorithms, SERPs, URL structures, and other industry trends
• Experience in using tools and plugins, such a Screaming Frog, Ahrefs, Link Parser, Link Redirect Trace
• Basic understanding of Paid Marketing (PPC/SEM)
• Basic knowledge on HTML, familiarity with CSS, JavaScript, etc. is a plus
• Effective self- and time-management
• An affinity for trading card games is desirable
• Fluent in English, especially in text composition and editing
• Presence in Berlin is required

Why us?

• A full-time position (39 hours) in our office in Berlin Prenzlauer Berg
• 5 weeks paid vacation per year
• Deutschland Ticket for local and long-distance public transport
• Lunch at the company's expense (up to 7,50€ per working day) and free drinks and snacks in our offices
• A relaxed company culture - everyone here is on first-name terms, from the intern to the CEO
• A dynamic and hybrid workplace, including equipment of your choice
• Flexible working times with core hours
• Maximum enthusiasm for games - both "on the job" and beyond
• Annual personal development budget of €1.500 per year for conferences, courses, books etc.
• Women of Cardmarket Group
• Cooperation with DearEmployee - anonymous psychological support for our employees
• Membership at "Urban Sports Club"