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Senior Manager Performance Marketing(m/w/x)

Rabot Energy
Berlin

You lead performance marketing efforts across various platforms, focusing on audience engagement and channel growth while collaborating with cross-functional teams to implement effective strategies.

Anforderungen

  • •5+ years of experience in analytic roles
  • •3+ years in performance marketing (preferred: Meta focus)
  • •Strong command of Meta Ads Manager
  • •Working knowledge of Google Ads
  • •Working knowledge of Google Analytics
  • •Experience designing A/B tests strategically
  • •Comfortable in early-stage, high-growth environments
  • •Quick thinking and quick doing
  • •Demonstrated analytical rigor
  • •Ability to identify root causes of campaign performance
  • •Ownership of outcomes and blockers
  • •Proven track record of campaign execution
  • •Mentorship experience
  • •Experience in complex, low-awareness categories (a big plus)

Deine Aufgaben

  • •Manage performance marketing on Meta platforms.
  • •Scale Meta advertising through audience testing.
  • •Coach the Affiliates Manager for channel growth.
  • •Oversee and optimize paid search campaigns.
  • •Collaborate with Brand, Product, and BI teams.
  • •Conduct rapid experiments for marketing strategies.

Deine Vorteile

Ownership of core growth function
Collaboration with motivated teammates
Action-oriented culture
Competitive salary and benefits
Comprehensive benefits package
Innovative environment encouraging experimentation

Original Beschreibung

## Senior Manager Performance Marketing (f/m/d) ###### Permanent employee, Full-time ·Berlin --- ##### Why us? **Help Redefine How People Think About the Energy Transition** We're fast growing startup reshapin how people use and pay for electricity. Our dynamic tariffs make energy consumption smarter, more flexible, and more affordable - but most people don't even know this is possible yet and how they benefit. That's where you come in. Backed by over €35M from leading VCs in Germany and beyond, and more than 100,000 customers, we're scaling fast - and see performance marketing as a key lever to accelerate and deepen the growth. We're not following the usual direct-to-consumer script - we're designing a new playbook in a category that's often overlooked but deeply impactful. It's complex, not well understood by most consumers, and ripe for innovation. You won't just be managing CPAs - you'll be building the growth engine from the ground up, in a space that genuinely matters. If you're energized by turning strategy into fast, focused execution - and making an outsized impact along the way - we'd love to talk. ##### Your Impact * Our performace marketing across Meta (Facebook/Instagram), Paid Search and Affiliates (AWIN etc.) * Scale Meta advertising - test and iterate across audiences, creative, and user journeys to educate and convert customers about a high-impact and smarter product in a traditionally low-engagement category * Manage and coach the Affiliates Manager - help them plan, optimize, and grow the channel * Maintain paid search (Google/Bing) - low-touch oversight and optimization * Collaborate cross-functionally with Brand, Product, and BI to get the data and inputs you need * Experiment fast - we prefer testing multiple things this monthe over perfecting one idea for a quarter ##### What can you bring * 5+ years of experience in analytic roles, with 3+ in performance marketing (pref: Meta focus) * Strong command of Meta Ads Manager and working knowledge of Google Ads, Google Analytics etc. * Experience designing and interpreting A/B tests strategically - balance boldness & learning * Comfortable in early-stage, high-growth environments - quick thinking, quick doing * Demonstrated analytical rigor - you can quickly from 80/20 view of the root causes of campaign performance and identify pockets that can scale - with perfect data * You can ownership - of outcomes, of blockers, and of whatever needs doing - and get things done * Proven track record of bothe hands-on campaing execution and mentorship * Experience in complex, low-awareness, or high-friction categories in a big plus ##### Our Benefits * Ownership of a core growth function in a company with strong momentum * Collaboration with sharp, motivated teammates who care about the mission * A culture that favors action over polish, and learning over perfection * Competitive salary and benefits, as well as performance-based bonuses * Comprehesive benefits package, including Deutschlandticket Job and Urban Sports Membership * Innovative environment: a forwar-thinking company that encourages experimentation and innovation
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