Senior Director GTM Statement(m/w/x)

# Senior Director GTM Statement (m/f/d) **PURPOSE & OVERALL RELEVANCE FOR THE ORGANISATION** * Be responsible for the end-to-end planning and allocation of our Global Statement businesses, leading merchandise planning, go-to-market planning and volume allocations * You become the central point for all Global Statement businesses orchestrating industry-leading Statement planning & execution with consumer focus. * Focus on elevating our impact to the consumer of both  OG and Brand priorites. Ensuring Statement is maximizing impact in the seed, ingnite, scale model. * As part of your responsibilities for merchandise planning,  you will deliver a range architecture and merchandising framework for Statement businesses in line with our Inline plans / franchises to ensure Statement enables to scale our Brand * As part of your responsibilities for go-to-market planning, you will own the relevant Global Statement go-to-market process, incl. sell-in tools and roll-out plan * Your work includes close collaboration with Markets on both insight and input, but also to delivery relevancy and impact on sell-in across Statement * As part of your responsibilities for volume allocations, you will lead the distribution and allocation strategy to deliver Statement in the most impactful way * For that, you will work closely with the functional business leads in Global Sales, Markets, and Global Supply Chain on strategy, process, planning, and allocation * This requires to connect X-functionally and X-pyramid to create the most connected Brand in culture * Moreover, you will be involved in developing holistic data & insight solutions to support Statement processes across planning, creation, allocation and stock management * In summary, you will drive our Statement business end-to-end across concept creation to landing / monitoring sell-in and sell-out, and executing holistic concept readiness for Statement projects **KEY RESPONSIBILITIES** Statement planning & end-to-end Statement process leadership * Build a holistic Statement framework to support Statement planning and process both from a range architecture, franchise and go-to-market planning perspective * Enable successful sell-in and sell-out of Statement concepts according to Statement objectives /  targets; monitor execution to achieve consistency in execution across markets / channels * Support definition of both Brand and BU Marketing calendar linked to relevant Statement moments * Plan and execute a globally consistent Statement Calendar * Secure holistic concept-readiness and Statement OTIF towards key milestones, examples include MPSO, Handover, GTMFC, Fashion Sales Launch and Sell-in * Orchestrate Statement process across global BU functions to secure cross-functional collaboration & execution for Statement projects create by, examples include Product Marketing, Brand Comms and EIM * Develop interaction with the Data & Analytics team and process to support globally mandated Statement range and allocations Statement distribution and allocation leadership * Lead Statement distribution across all markets, channels and towards Global key retailers * Drive Statement allocation centrally planning across all markets, channels and towards global key retailers * Enable successful sell-in / sell-out of Statement concepts according to Statement objectives / targets; monitor execution to achieve consistency in execution across markets / channels Statement as a data-led buiness * Integration into dedicated global Data & Analytics team to support Statement processes * Central point for insights to shape and define the most impactful GTM approach by linking all consumer touchpoints and interpreting data into action * Drive Business conversations with respective market teams (Market BU, CtC teams) * Drive BU distribution topics across markets (accounts, timing, channels, volume allocations) * Drive market insights into the BU to support decision-making (e.g. sales analysis, consumer insights, GTM planning ) Statement to connect the Brand with culture and scale franchise heat * Articulate the Brand priorities (incl. link to key franchises) and seasonal go-to-market plan to ensure Statement to scale the Brand * Drive end-to-end collaboration with BU teams to develop comprehensive Statement plans reflecting story x product x availability * Ensure aligned Statement calendar to halo BU calendar and icon franchise management **KEY RELATIONSHIPS** * *BU teams:* BU SLT, Product Marketing, Brand Marketing, EIM * *Global Functions:* Global Sales, Global eCom, Global OR, Brand Strategy, Consumer Insights * *Markets:* Market MDs, Brand Directors, BU Heads, Market Sales * Finance, Operations and other related functions **KNOWLEDGE, SKILLS AND ABILITIES** * Proven level of strategic thinking and leadership at a senior level * Proven business acumen, understanding of business realities across markets and distribution channels * Merchandising and retail expertise is of advantage * Strong understanding of brand building and consumer perspective, combined with strong analytical skills * Strong influencer and natural collaborator * Strong written and verbal communication skills as well as presentation skills * Proven ability to serve as a senior spokesperson for the brand when / where needed * Experience in working in a global structure, ideally experience on both global and market * Workign knowledge of global streetwear consumer and statement landscape both of partnerhsips and WHS. **REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS** * 6 years + proven success in leadership role influencing others through teaching, guiding and persuading * 10+ years of relevant work experience in a global and / or local marketing / business role * Functional industry experience in either Brand or business management # Job Title:  Senior Director GTM Statement (m/f/d) Brand: Location: Herzogenaurach TEAM: Merchandising & Planning State: BY Country/Region: DE Contract Type: Full time Number: 530954 Date: Jul 2, 2025