You will lead the creative direction and manage the team, ensuring the brand's visual identity aligns with strategic marketing goals while collaborating with various departments to create cohesive messaging.
Anforderungen
- •7+ years of experience in branding
- •Strong strategic and conceptual thinking
- •Proven track record in visual identity systems
- •Experience in leading creative teams
- •Solid background in producing design and content
- •Experience in B2B and/or B2B2C environments
- •Proficiency in Adobe Creative Cloud and Figma
- •Excellent organizational and project management skills
- •Strong communication skills and proactive mindset
- •Fluency in English; German or additional languages are a plus
Deine Aufgaben
- •Own and evolve the brand's visual identity.
- •Lead creative direction for global initiatives.
- •Manage and develop the Creative Team.
- •Translate marketing goals into creative concepts.
- •Oversee visual brand assets across all media.
- •Act as brand guardian for the division.
- •Collaborate with cross-functional marketing teams.
- •Ensure operational excellence in creative processes.
Deine Vorteile
Innovative family business
International marketing team
Flat hierarchies
Modern work culture
Flexible working hours
Home office possibility
GAV Swissmem membership
40-hour work week
At least five weeks vacation
Free parking
Direct train station access
Coffee4free
Staff restaurant
Original Beschreibung
## Your responsibilities
* Own and evolve the brand’s visual identity (CI/CD) and design principles, ensuring consistency with group-level guidelines while tailoring them to divisional needs.
* Lead creative direction for major global initiatives including campaigns, product launches, and events.
* Manage and develop the Creative Team, fostering performance, professional growth, and clear role definition.
* Translate strategic marketing goals into impactful, channel-appropriate creative concepts and content.
* Oversee all visual brand assets across print, digital, video, and physical environments, including tools and templates.
* Act as brand guardian for the division, supporting regional teams with guidance, templates, and feedback to ensure consistent and market-relevant brand application.
* Collaborate cross-functionally with the Coffee Systems Global Marketing Team (Regional Marketing Managers, Product Marketing, Marketing Communications, Digital Marketing) and our Sales organizations to ensure customer-centric, brand-aligned visual messaging.
* Ensure operational excellence in creative processes, including budget and timeline management, asset governance (licensing, archiving), and stakeholder coordination.
## Your skillset
* 7+ years of experience in branding, visual design, or creative direction – either in-house or on the agency side
* Strong strategic and conceptual thinking, paired with hands-on execution skills
* Proven track record in developing and managing visual identity systems (CI/CD, brand guidelines)
* Experience in leading creative teams – both internal and external (agencies, freelancers)
* Solid background in producing design and content across various formats (e.g. print, digital, video, trade shows)
* Experience in B2B and/or B2B2C environments, ideally within a multinational context
* Proficiency in tools such as Adobe Creative Cloud, DAM systems, and Figma (or equivalent)
* Excellent organizational and project management skills
* Strong communication skills and a proactive, ownership-driven mindset
* Fluency in English; German or additional languages are a plus
## Our offer
* We are an innovative family business in a future-oriented and globally growing market
* We are a great, internationally positioned marketing team
* We have flat hierarchies as well as sales, marketing, production and R+D in one location
* We have a modern work culture with flexible working hours and the possibility of home office
* We are a member of GAV Swissmem (40-hour week / at least five weeks vacation per year)
* We offer free parking and direct access to the train station (Aarburg-Oftringen)
* We offer perfect Coffee4free, our own staff restaurant and much more...