Senior Brand Manager CRM(m/w/x)

# (Senior) Brand Manager CRM (m/f/d) ## The position Are you a dynamic, innovative leader with a passion for healthcare and a knack for marketing? Do you thrive in a collaborative, cross-functional environment and have a desire to make a real difference in the lives of patients? If so, we have an exciting opportunity for you. Boehringer Ingelheim is seeking a (Senior) Brand Manager for our Therapeutic Area Cardio-Renal-Metabolic (CRM) as of now. This pivotal role will drive forward complex marketing workstreams, collaborate with key local & regional departments and lead external agencies to achieve our ambitious goals of improving outcomes for people living with interconnected cardio-renal-metabolic conditions. ## Tasks & responsibilities * Design, development and implementation of defined, brand-specific measures, scientific content, instruments and integrated channels of the marketing mix, in order to contribute to the development of a first-class, sustainably profitable brand, in the endeavor to become or remain market leader * Own-initiative and full-scope preparation and implementation of result-oriented project and process plans for own activities and their monitoring * Ensure close cross-functional cooperation * Develop and participate in the development of innovative, ever-increasing multi-channel campaigns and content based on individual, versatile customer requirements according to brand vision/positioning * Adaptation and further development of the distribution/marketing materials to customer requirements, constantly changing market situations as well as the understanding of the increasing use of digital touchpoints and their integration into the campaign ## Requirements * Completed university studies in economics, natural sciences or psychology * At least 3 years of professional experience in marketing or at least 5 years in sales, market access and/or business analysis within the pharmaceutical industry * Strong strategic and analytical thinking and efficient, result-oriented working style with openness for changes * Very high team and communication skills, first experiences in lateral employee management within projects and processes * Very good knowledge of English (oral and written communication), German is an asset ## Your Benefits * **Flexible working time models**: home office and flexible working hours, depending on department and position – many things are possible with us * **Additional days off (“bridge-days”)**: more free time through additional days off to bridge single working days between bank holidays and the weekend – without having to use vacation days * **Canteen & Cafeteria**: whether it's coffee and croissant for breakfast, various lunch menus or snacks in between – our subsidized staff restaurant & cafeteria has something for every taste including vegetarian and vegan options * **Learning & development**: diverse training and development opportunities for your personal and professional growth. Because: you never stop learning * **Health promotion**: health is important to us – that's why we offer different programs to promote physical and mental health * **Public transport ticket**: we encourage our employees to use public transport on their daily way to work. Costs for public transport? We cover them! The remuneration for this position starts at EUR 78.000 gross annual target salary per year (full time). The actual salary package depends on professional experience and qualifications. We will be happy to discuss further details in person.