Senior Analyst – Autoship and Loyalty Programs(m/w/x)

## Job Description **At zooplus, loyalty isn’t just a program — it’s a strategy.** With 25+ markets and millions of customers, we use data to deeply understand what keeps pet parents coming back. As our **Senior Analyst – Autoship and Loyalty Programs**, you’ll turn customer data into sharp insights that shape strategy, boost retention, and drive growth. Working across Loyalty marketing, and data science, your impact will be felt across the business — and across Europe. Love turning data into action? This role is for you. **What You’ll Do** **Drive Autoship and Loyalty Strategy with Data** * Analyze customer behavior, retention trends, and loyalty program performance across markets. * Identify key growth levers and make data-backed recommendations that influence long-term strategy with regard to program adoption and customer retention. * Support decision-making for senior stakeholders by translating insights into clear, actionable business narratives. **Optimize Campaigns & Customer Engagement** * Own campaign performance analytics — from setup to post-analysis—measuring impact, ROI, and customer uplift. * Define KPIs and benchmarks for initiatives to track success and ensure we’re investing where it matters most. * Collaborate with Loyalty and marketing teams to analyze customer engagement and propose options to enhance interaction with our customers. **Build Tools That Scale Insight** * Design and maintain smart dashboards and visual reports (Tableau, Power BI) for teams across Europe. * Enable faster, better decisions by transforming complex datasets into clear, digestible formats. * Ensure consistency, accuracy, and usability of analytics across functions. **Be a Commercial & Analytical Thought Partner** * Bring a business-first mindset to every analysis—align insights with revenue, growth, and customer value goals. * Act as a sparring partner for marketing and commercial leaders—challenging assumptions and championing data-driven thinking. * Act as the loyalty data insights expert, ensuring data quality, consistency, and accuracy in all reporting and analysis. ## Qualifications * Degree in analytics, business, or related field. * Strong SQL and data viz skills (Tableau, Power BI). * Deep understanding of retention, loyalty KPIs & customer lifecycle. * Bonus: Python and experience with CRM/engagement platforms. ## Additional Information **Additional Information:** With more than 1,000 passionate professionals located across 6 European offices, we believe our success comes from working together and leveraging our international strengths. Expect a hybrid work setup: **60% in-office, 40% remote**, collaborating with colleagues across locations. **Our benefits:** 🐾 20% discount in our zooplus shop 📖 Internal and external training 🎈 Team events # LI-Hybrid ✈️ Two extra vacation days and days off on 24th and 31st of December 🩺 Private medical care and life insurance 🍽️ Multicafeteria system including Multisport card zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.