You will manage and optimize marketing campaigns in Salesforce Marketing Cloud, focusing on audience segmentation, journey execution, and collaborating with various teams to enhance customer experiences.
Anforderungen
- •Minimum 3+ years of Salesforce experience
- •Solid CRM experience and marketing concepts
- •Extensive usage of Salesforce Marketing Cloud
- •Fluent English skills
- •Proficient in AMPscript, HTML/CSS
- •Experience with dynamic marketing campaigns
- •Ability to manage multiple campaigns
- •Excellent attention to detail
Deine Aufgaben
- •Build and deploy marketing campaigns in Salesforce Marketing Cloud.
- •Develop journeys, set up templates, and manage lists.
- •Create forms, conduct A/B testing, and set automated triggers.
- •Collaborate with the Customer Experience team to optimize SFMC journeys.
- •Design and filter audience segments using Marketing Cloud tools.
- •Manage and segment audience data effectively.
- •Utilize SFMC tools and scripting for content updates and personalization.
- •Oversee journey planning, execution, and quality control.
- •Establish strong relationships across business and creative partners.
Deine Vorteile
International and diverse team
Meal vouchers for lunch
Training and development opportunities
Flexibility to work from home
Pet-friendly office environment
Remote work from abroad
Modern facilities and infrastructure
Additional corporate benefits
Original Beschreibung
### Salesforce Marketing Cloud Campaign Manager (m/f/d)
**Location: Frankfurt/ Main**
**💻What You’ll Do:**
* Build and deploy marketing campaigns in Salesforce Marketing Cloud utilizing Email Studio, Automation Studio, and Journey Builder thus including development of journeys, template setup, list management, form creations, A/B testing and automated triggers.
* Partner with client’s Customer Experience team to design, streamline and optimize Salesforce Marketing Cloud (SFMC) journeys, including building and filtering audiences
* Manage and segment audience data using the various Marketing Cloud tools
* Leverage SFMC tools and scripting languages to update content and enable dynamic content/personalization.
* Oversee journey planning and execution including technical reviews and quality control
* Establish a network of help and strong relationships across partners (business, creative, Mar-tech, data, operations, etc.) to drive priority changes
🧠 **What You Bring**
* Minimum 3+ years of Salesforce and marketing automation experience.
* Solid CRM experience and understanding of marketing campaign concepts and best practices
* Solid experience owning multi-audience campaigns, and extensive usage of Salesforce Marketing Cloud (SFMC) required, inclusive of Journey Builder, Email Studio, Automation Studio, and Data Extensions,
* Fluent English skills
* Proficient in AMPscript, HTML/CSS, and dynamic content scripting for email customization.
* Experience creating dynamic and personalized marketing campaigns using AMPscript and SQL expertise, building automations for marketing, analysis, and system maintenance using SQL knowledge, maintaining and optimizing SFMC for peak performance and data integrity.
* Ability to manage multiple campaigns in a fast-paced, deadline-driven environment.
* Excellent attention to detail and quality control in execution and deployment
**☕What We Offer:**
* An international and diverse team with a lot of **fun** at work.
* **Meal vouchers** to cover part or all of your lunch.
* Opportunities for training and further development to advance your career.
* Flexibility to work from home **two days**per week (Mondays and Fridays).
* A **pet-friendly** office environment.
* The opportunity to **work remotely**from abroad for up to two weeks per year.
* Modern facilities and excellent infrastructure to support your aspirations.
* Additional **corporate benefits**, including a fresh fruit basket, ergonomic workspace setup, and access to an online benefits platform.