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Salesforce Business Analyst(m/w/x)

Frontiers Media SA
Lausanne

You analyze data and create dashboards in Salesforce, working with stakeholders to identify needs and provide insights. Your role improves audience engagement through effective tool integration and segmentation management.

Anforderungen

  • •3+ years of experience as a Business Analyst
  • •Proven experience building dashboards in Salesforce
  • •Familiarity with Salesforce Sales, Service, and Marketing Cloud
  • •Salesforce Administrator certification (ADM 201) highly preferred
  • •Strong knowledge of B2B and/or B2C digital marketing workflows
  • •Skilled at transforming data into insights
  • •Excellent communication and collaboration abilities
  • •Experience integrating Salesforce with Google Analytics
  • •Understanding of GDPR and data privacy best practices
  • •Knowledge of marketing automation tools
  • •Experience managing large-scale datasets in Salesforce

Deine Aufgaben

  • •Build dashboards in Salesforce using Lightning and Tableau CRM.
  • •Analyze CRM and marketing data for insights.
  • •Support performance of Salesforce Sales, Service, and Marketing Cloud.
  • •Collaborate with stakeholders to define data needs.
  • •Deliver actionable reports based on analysis.
  • •Manage audience segmentation effectively.
  • •Integrate tools like Google Analytics and Facebook Ads.

Deine Vorteile

4 additional wellbeing days
Access to learning platforms
Dedicated learning & development time
Range of wellbeing initiatives
Free online yoga classes
Employee assistance plan
3 volunteer days per year
Additional location-based benefits

Original Beschreibung

# Salesforce Business Analyst **Lausanne** | **Full time** ## **The role** As a Salesforce Business Analyst, you’ll play a key role in guiding internal teams through data-driven insights and collaboration. You’ll build dashboards in Salesforce (Lightning, Tableau CRM/Einstein Analytics), analyze CRM and marketing data for insights, and support Salesforce Sales, Service, and Marketing Cloud performance. Working closely with stakeholders, you’ll define data needs, deliver actionable reports, manage segmentation, and integrate tools like Google Analytics and Facebook Ads to enhance audience engagement. **About you** * 3+ years of experience as a Business Analyst, with a focus on CRM and marketing automation * Proven experience building dashboards and reports in Salesforce (Lightning, Tableau CRM, or Einstein Analytics) * Familiarity with Salesforce Sales, Service, and Marketing Cloud * Salesforce Administrator certification (ADM 201) highly preferred; additional certifications are a plus * Strong knowledge of B2B and/or B2C digital marketing workflows including email campaigns, lead nurturing, segmentation, and performance tracking * Skilled at transforming data into insights and presenting findings to non-technical stakeholders * Excellent communication, collaboration, and project management abilities **Preferred skills** * Experience integrating Salesforce with platforms such as Google Analytics and Facebook Ads * Understanding of GDPR and data privacy best practices * Knowledge of marketing automation tools (e.g. Journey Builder, Automation Studio) * Experience managing and cleansing large-scale datasets in Salesforce ## # *Equal opportunity statement* ## *Frontiers actively embraces diversity and is a safe and welcoming workplace. Recruitment is free from discrimination – including based on race, national or ethnic origin, age, religion, disability, sex, gender identity or sexual orientation. With employees from more than 50 different nations, our diversity creates vibrant teams and constantly challenges us to appreciate multiple perspectives.*
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