Du entwickelst Produktmarketingstrategien und verwandelst wertvolle Kundeninsights in ansprechende Botschaften. Zudem optimierst du Inhalte, um die Conversion zu steigern, und setzt KI-Tools ein, um die Effizienz zu erhöhen.
Anforderungen
- •5+ Jahre Berufserfahrung im Produktmarketing
- •Breite digitale Marketing-Expertise
- •Proven ability to craft clear messaging
- •Erfahrung mit Conversion-Rate-Optimierung
- •Komfort in cross-funktionalen Teams
- •Neugier und proaktives Mindset für AI-Tools
- •Fließende Deutschkenntnisse (native) und starke Englischkenntnisse (C1+)
- •Wohnsitz in Deutschland
Deine Aufgaben
- •Produktmarketingstrategien entwickeln und umsetzen
- •Kundeninsights in überzeugende Botschaften übersetzen
- •Wettbewerbslandschaft und Marktentwicklungen beobachten
- •Conversion-orientierte Inhalte erstellen und optimieren
- •CRO und Experimente eigenverantwortlich durchführen
- •KI-Tools zur Forschung und Content-Generierung nutzen
Deine Vorteile
30 Urlaubstage
3 zusätzliche Tage für soziales Engagement
30 Workation-Tage innerhalb der EU
Wettbewerbsfähige Vergütung mit Betriebsrente
Flexibles Arbeitsumfeld
Umfassende Vorteile: Bike Leasing, monatlicher Gutschein, Amazon Buch-Flatrate, Mitarbeiterrabatte
Regelmäßige Team-Events
Original Beschreibung
## (Senior) Product Marketing Manager (m/f/x) remote
**Your mission**
This role sits at the heart of our marketing team — where growth and product come together. With strong positioning, smart launches, and data-backed campaigns, you’ll help us attract and convert more of the right customers, faster.
As part of the marketing organization, you’ll act as the strategic connector between product and go-to-market, ensuring every release and customer insight translates into measurable business impact.
**Here's how you'll make an impact:**
* Develop and execute product marketing strategies: positioning, messaging, and persona-driven segmentation.
* Translate deep customer insights into compelling messaging through research, interviews, and behavioral analysis.
* Monitor the competitive landscape and market trends to sharpen strategic direction.
* Create and optimize conversion-driven content: landing pages, campaign assets, and in-product messaging.
* Own CRO and experimentation, running A/B tests to improve performance across the funnel.
* Leverage AI tools to scale research, content generation, and personalization with speed.
**Your qualification**
* **5+ years of product marketing experience** in B2B SaaS, ideally in the SMB segment.
* You have **broad digital marketing expertise** + a strong track record of strategic thinking paired with hands-on execution — you know how to go from insight to impact.
* Proven ability to craft clear, benefit-driven messaging that translates complex features into tangible value.
* Experience with conversion rate optimization, experimentation, and funnel optimization.
* Comfort working in cross-functional teams, especially close collaboration with product.
* Curiosity and a proactive mindset when it comes to leveraging AI tools for research, creation and optimization.
* Fluency in German (native level) and strong English skills (C1+) to operate confidently across teams and markets.
* You **live in Germany.**
## Anforderungen
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### Your sevdesk Experience
**Drive Impact:** Make meaningful contributions and help move initiatives forward across teams. Your input will be valued, and your work will have a direct influence on sevdesk's success. **Empowered Ownership**: take charge of your work and projects with the expectation of making decisions independently, supported by a team that's there when you need guidance.
**Competitive Compensation**: Includes a company pension to reward your contributions.
**Time to Recharge**: 30 vacation days, 3 additional days for social engagement, plus 30 Workation days to work from anywhere in the EU.
**Flexible Work Environment**: We believe in working where you’re most productive, whether that’s at home or in the office. Our hybrid approach balances flexibility with in-person collaboration, fostering trust and strong teamwork when we come together.
**Comprehensive Benefits:** bike leasing, monthly voucher of choice (Amazon, IKEA, Car Sharing, …), Amazon book flat, corporate discounts and more.
**Team Vibes**: Enjoy regular team offsites and quarterly events packed with networking and fun!
*#LI-Remote*
*#li-hybrid*