Marketing Manager, Composites for Automotive segment(m/w/x)

Location: DE Wiesbaden, DE Category: Corporate Jobs # Marketing Manager, Composites for Automotive segment ## Position overview Are you someone whose experienced and versatile in marketing and hungry to understand people, building awareness about how a product/service can satisfy their needs? As an ideal Marketing Manager, you will support allnex product’s strategy in developing and delivering greater value through innovative market driven solutions. In this role, you will be comfortable with gathering, analyzing, extracting insight and implications for allnex product business and communicate competitive and business intelligence to organization. If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from you. ## Responsibilities * Understand and monitor the applications of market trends and competitive landscape. * Identify target audiences, and develop marketing plans with specific objectives across different channels and segments. * Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies. * Establish, communicate and support in implementation of Global Strategic Plan and Individual Segment Plan for respective regions. * Lead the cross-functional segment team to define and implement a strategic and actionable segment plan in respective regions with excellent leadership skills. * Develop and identify new markets where allnex product has high potential growth. * Provide critical business research and analysis support in assisting group-wide resource allocation and target prioritization. * Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics. * Identify and initiate the Global Growth Programs. * Develop strategic market plans for target global industry segments. * Participate and/or lead product development teams. * Improve global organizational excellence through knowledge transfer, sales and internal promotional tools. ## Required skills and experience * 8-10 years of professional experience in marketing and commercial experience. * Proven experience developing marketing plans and campaigns. * Experience with marketing automation and CRM tools. * Proficiency with online marketing and social media strategy. * Excellent written and verbal communication skills. * Strong project management, multitasking, and decision-making skills. * Metrics-driven marketing mind with eye for creativity. * Strong business acumen. * Good problem solving and critical thinking skills. * Excellent team player in multidisciplinary teams. * Strong leadership and motivational skills. ## Qualifications * Master Degree in Science, Marketing, Business, or related field. * MBA is a plus. **Equal Employment Opportunity** allnex is proud to be an equal opportunity employer. We celebrate diversity and are committed to an environment where all colleagues contribute for the benefit of our employees, our products, and our communities. **Job Segment:** Marketing MBA, Marketing Manager, Business Intelligence, Product Development, Automotive, Marketing, Research, Technology