Marketing Manager B&M SKA(m/w/x)

# Marketing Manager B&M SKA **EMEA > CHE > Stabio > VF Campus VF1** | **Full time** **Timberland EMEA is looking for an exceptional Marketing Manager B&M Strategic Key Accounts to join our Marketing team based in Stabio, Switzerland**. **Let’s Talk about the Role** As the Marketing Manager B&M Strategic Key Accounts, you will be responsible for developing and implementing tailored marketing strategies for Timberland's Strategic Accounts across the EMEA region. You will play a crucial role in enhancing brand visibility and conversion by collaborating with sales teams and retailers' marketing teams, optimizing product storytelling and consumer engagement. **How You Will Make a Difference** You will achieve this by: * Developing and implementing marketing strategies tailored for Strategic Account partners: develop & execute brand strategies to ensure Timberland improves visibility, builds equity, and maximizes conversion in Strategic Accounts * Collaborating with sales teams and with retailers marketing teams to optimize product storytelling, activations and consumer engagement * Analyse performance data and refine Strategic Account strategies to improve brand presence and sales impact * Working closely with the Creative EMEA Art Director and project coordinator to develop bespoke assets relevant for the consumer environment and local consumers aligned with the Timberland creative vision **Skills for Success** You should be a dynamic and strategic thinker with: * The ability to develop and execute comprehensive Trade Marketing plans * The capability to analyse marketing campaigns and sell out data * An understanding of the consumer trends in fashion industry * A keen interest in fashion and outdoor lifestyle **Solid experience in Trade Marketing and/or Sales roles at international level is required. Experience in the apparel-footwear industry and with our consumers is highly preferred.** **What’s in it For You** We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we’re the total package. * A supportive feedback-based culture where respect and integrity guide us in what we do * An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together * Be part of an iconic lifestyle brand in a multi brand, multi countries organization * On site gym offering health and well-being initiatives * A discount card with 50% on all VF brands * Break out areas offering complimentary hot drinks **Free to Be, Inclusion & Diversity** As an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day. R-20250502-0006