BL
Black Forest Labs
10 Tage

Marketing Lead - Brand, Content & Community(m/w/x)

Vollzeit
Senior
AI/ML Job
Keine Angabe
Freiburg im Breisgau

In this role, you will lead the charge in establishing BFL as a visual AI authority by creating engaging content, building a vibrant community, and driving brand awareness through innovative events and strategic messaging.

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Anforderungen

  • 5+ years in marketing leadership at high-growth tech companies
  • Track record building marketing functions from scratch
  • Experience across content, social, events, and communications
  • Strong storytelling ability
  • Proven success building owned audiences
  • Strong creative direction and visual taste
  • Experience building systematic content engines
  • Strong understanding of developer communities
  • Event production experience
  • Track record of turning technical founders into thought leaders
  • Comfortable building 0→1 with minimal resources
  • Data-driven approach to measuring content performance
  • Strong project management skills
  • Experience working with technical teams
  • Low ego, high ownership
Keine Angabe

Berufserfahrung

5 Jahre

Deine Aufgaben

  • Own brand, content, social, events, and communications
  • Build a systematic content engine with educational guides and use case libraries
  • Collaborate on technical blog posts and customer case studies
  • Create a Visual AI use case library to demonstrate practical applications
  • Establish the BFL blog as a must-read for visual AI developers and enterprises
  • Scale BFL's X, YouTube, and LinkedIn for competitive reach
  • Develop a content calendar with bi-weekly educational series and monthly spotlights
  • Build an engaged developer community through a consistent social presence
  • Develop a Built with FLUX showcase program with social amplification
  • Create memorable brand activations at conferences and industry events
  • Design and execute community events to drive API adoption and FLUX usage
  • Build US and EU event presence through meetups, demos, and creator showcases
  • Collaborate on messaging for product launches and major announcements
  • Support media preparation with compelling content and storytelling
  • Develop talking points that translate technical breakthroughs into market stories
  • Lead BFL's market positioning strategy and differentiation from competitors
  • Develop brand guidelines, voice principles, and messaging frameworks
  • Define and track brand health metrics like awareness and preference

Sprachen

Englischverhandlungssicher

Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Black Forest Labs erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.

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