Division Head Campaign and Content Creation(m/w/x)

# Division Head (m/f/d) Campaign and Content Creation **Job ID** 3451  / **Full-Time/ Part-Time**: Full-Time  / **Job Category**: Marketing  / **Contract Type**: Regular ## Tasks * Global Campaign Strategy and Portfolio: Oversee the entire campaign portfolio, prioritizing and optimizing campaigns based on business impact, market needs, and resource allocation, accommodating regional differences together with global network of communication managers. * End-to-end Management of Multi-Channel B2B Campaigns: Guide team members and Marketing Communication Community with professional, hands-on experience in campaign management, from ideation through execution (incl. content planning, creative development, and creation), to performance analysis with a focus on maximizing ROI and engagement. * Creative Direction and Content Strategy: Oversee the creation of high-quality content across multiple channels through inhouse competence teams and agencies. Guide the content strategy to ensure it resonates with diverse global audiences while aligning with the brand’s vision and goals, standing out among competitors through unique appearance, confidence, and ambition. * Scaling of Content production: Support subordinated managers to employ new technologies such as AI, steer lead agencies, and decentralize where needed to continuously drive content efficiency. * CRM Competence Build-up: Induce and oversee CRM initiatives, including segmentation, personalization, and marketing automation to nurture leads and support sales initiatives. * Global Stakeholder Management: Be the organizational networker and driving force for Marketing Communication, closely collaborating with brand and touchpoint specialists for AO content (within the executive unit) and with senior leadership and sales management, to effectively develop and deliver tailored messaging along the customer journey. * Team Development & Leadership: Mentor and develop a high-performing global team, including content creators, campaign managers, and CRM specialists. Provide training on best practices, industry trends, and new technologies to ensure the team is constantly evolving. ## Qualifications * Degree in Business Administration, Marketing Management, Communication/Media or comparable qualification * Strong leadership experience, including several years of professional experience in managing other executives * Proven track record in cross-channel B2B/customer communication * Professional experience in the areas of campaign management, CRM and content marketing, from idea generation to performance management * Work experience in agency (e.g. creative/content marketing) strongly preferred * Strategy competence and conceptual strength, paired with drive for implementation and sustainable change * Strong sense for market opportunities, time-to-market and operational efficiency * Dedicated, hands-on personality that overcomes challenges, accelerates processes and takes the organization on a learning path * Agile and global mindset * Fluent written and spoken German and English ## Our Offer * Possibility of remote working, modern, hybrid working environment and flexible working hours (flexitime, working time account) * Sustainably growing family-owned company, a variety of tasks in a future-oriented industry * Comprehensive onboarding programme and career planning (DACHSER Academy) * Fitness and sports offers, own occupational health management programme * Multiple discounts on leisure activities, events and online shops through our corporate benefits platform * Opportunity to purchase a company bike Sebastian Fuess HR Business Partner CSH & Corporate Marketing Kempten, Head Office, DACHSER SE At DACHSER, all people are welcome. Diversity and equal opportunities are an integral part of our corporate culture. We see the uniqueness of each individual, and thus the diversity of our teams, as the driving force behind our daily work and innovations - because: Logistics is People Business. We look forward to meeting you.