Digital Marketing Manager(m/w/x)

# Digital Marketing Manager (m/f/d) **Location:** Zulpich, North Rhine-Westphalia | **Type:** Full time --- **ROLE RESPONSIBILITIES:** ### ### •         Ensuring the efficient display of display and video ads on Google and other digital platforms. ### •         Targeted deployment of retargeting campaigns, accountable for all other measures and ensuring the optimal ROI. ### •         Independently planning new campaigns and A/B tests in the performance with the Social Media team.  Working on the establishment of additional formats and performance networks and their construction. ### •         Working closely with the Social Media Team and Communication Marketing Manager to optimise the paid social campaigns across Facebook, Instagram, LinkedIn etc. ### •         Further development of the existing IDEX Fire \& Safety EU websites. ### •         Development of landing pages for marketing campaigns in collaboration with our web agency and webstores. ### •         Active management of tracking and analytics tools. ### •         Development and optimisation of customer journeys to improve digital presence. ### •         Ad hoc tasks as required and assigned. **EXPERIENCE AND QUALIFICATIONS:** * ### Minimum of 5 years’ experience in a digital marketing role and working within (or collaborating with) an organization’s marketing department. * ### Must demonstrate exceptional technical understanding of websites with a clear vision for future web design. * ### Candidate must be able to speak English at a high level. * ### A pragmatic and creative approach. * ### Must demonstrate a keen interest and competency in technology, particularly online technology, and relevant software. * ### Experienced with CMS Systems: Wordpress, Joomla, Shopware, Magento 2\.0 * ### Analytical thinking, willing to evaluate, interpretate and derivate results and numbers * ### Experience in working within a tech related field, particularly new product technology is advantageous. * ### Excellent collaboration and communication skills are critical. * ### Experience working in manufactured product related fields is advantageous. * ### Experience in using email marketing and CRM systems * ### Understanding of customer data strategy and managing customer and user data within digital systems "Would you like to become part of the team? Then we look forward to receiving your application and meeting you in person soon. The masculine form is used in this job description only for better readability, but refers to the gender male, female and diverse."