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CSCSA Group Bayern GmbH

Marketing Manager, Europe(m/w/x)

Plattling
Full-timeWith Home OfficeSenior

Developing B2B strategic marketing plans for product testing and certification services. 6-7+ years B2B marketing experience in comparable roles required. Mobile working and flexible hours.

Requirements

  • Degree in Business, Marketing, Communications or equivalent experience
  • MBA preferred but not required
  • 6–7+ years B2B experience or asset
  • Minimum 5 years success in comparable roles
  • Experience in marketing project management and execution
  • Understanding of industry trends and best practices
  • Knowledge of marketing and communication techniques
  • Proven project management capabilities
  • Passion for marketing and brand building
  • Analytical skills for online campaign metrics
  • Excellent written and verbal communication skills
  • Fluent English or additional European languages
  • Ability to travel up to 30% annually

Tasks

  • Develop deep understanding of customer strategic priorities
  • Engage regularly with sales teams and stakeholders
  • Build partnerships to align customer and internal objectives
  • Create comprehensive and actionable business plans
  • Lead annual strategic marketing plan development
  • Collaborate on annual account plans and quarterly scorecards
  • Assess performance and identify corrective actions
  • Manage marketing budgets, projects, and support materials
  • Partner with content teams on sector initiatives
  • Develop customer-specific executions to drive growth
  • Evaluate marketing performance using multiple research sources
  • Identify data gaps and recommend insight improvements
  • Monitor market activity and industry research
  • Serve as subject matter expert on consumer insights
  • Lead marketing engagement programs and trade activities
  • Analyze ROI for all customer marketing activities
  • Conduct pricing audits and assess price gaps
  • Recommend pricing architecture changes to support growth

Work Experience

  • 5 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • online campaign metrics

Benefits

Flexible Working

  • Mobile working
  • Flexible working hours

Diverse Work

  • Interesting and diversified job

Healthcare & Fitness

  • Fitness & Health Program

Retirement Plans

  • Company pension plan

Other Benefits

  • Interview process accommodation
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of CSA Group Bayern GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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