Zalando
Senior Marketing Manager DE(m/w/x)
Full-timeWith HomeofficeSenior
Berlin
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Driving consumer marketing for fashion e-commerce in Spain and Portugal. 7+ years marketing and commercial experience required. 27 days holiday, 30 days work abroad option.
Requirements
- 7+ years relevant Marketing and Commercial experience
- Proven track record driving market share growth
- Local competency/experience in respective region (strong plus)
- Local competency/experience in Spanish market (strong plus)
- Experience executing and planning Regional/Country Marketing Strategy
- Deep expertise reaching and engaging users/audiences/segments
- Targeted value proposition and marketing strategy application
- Application of latest insights and KPIs
- Experience getting things done in fast-paced, changing matrix environment
- Reliable business partner
- Passionate and able to choose right battles (prioritisation)
- Strong communicator
- Excellent English skills
- Able to manage various stakeholders effectively
- Drive and build healthy inclusive teams
- Promoting diversity
Tasks
- Drive consumer marketing in Spain and Portugal
- Bring local voice and market insights to life
- Enhance value proposition and brand perception
- Collaborate with Southern Europe teams to grow market share
- Amplify global marketing initiatives locally
- Lead market-specific initiatives to capture local opportunities
- Execute Zalando’s marketing strategy to meet KPIs
- Define core audiences and strategies to win them over
- Understand market dynamics and trends
- Inform go-to-market strategy and wider organization
- Unlock efficiency and effectiveness by scaling best practices
- Win new customers and improve brand perception
- Develop and execute local amplifications of global initiatives
- Manage regional media spend with the media team
- Maximize investment effectiveness across channels
- Lead the business in collaboration with key units and stakeholders
- Work closely with Southern Europe heads and general manager
- Drive value proposition and market voice in decision-making
Work Experience
- 7 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Benefits
More Vacation Days
- 27 days of holiday a year
Purpose-Driven Work
- 2 paid volunteering days a year
Flexible Working
- Hybrid working model
- Up to 60% remote per week
Workation & Sabbatical
- Work from abroad for up to 30 working days a year
Competitive Pay
- Employee shares program
Corporate Discounts
- 40% off fashion and beauty products
- 30% off Lounge by Zalando
- Discounts from external partners
Other Benefits
- Relocation assistance
Family Support
- Family services
Mental Health Support
- Counseling and support
- Mental health support
Healthcare & Fitness
- Health and wellbeing options
Mentorship & Coaching
- Coaching
- Biannual peer-to-peer review
Learning & Development
- Training platform
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Zalando and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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Driving consumer marketing for fashion e-commerce in Spain and Portugal. 7+ years marketing and commercial experience required. 27 days holiday, 30 days work abroad option.
Requirements
- 7+ years relevant Marketing and Commercial experience
- Proven track record driving market share growth
- Local competency/experience in respective region (strong plus)
- Local competency/experience in Spanish market (strong plus)
- Experience executing and planning Regional/Country Marketing Strategy
- Deep expertise reaching and engaging users/audiences/segments
- Targeted value proposition and marketing strategy application
- Application of latest insights and KPIs
- Experience getting things done in fast-paced, changing matrix environment
- Reliable business partner
- Passionate and able to choose right battles (prioritisation)
- Strong communicator
- Excellent English skills
- Able to manage various stakeholders effectively
- Drive and build healthy inclusive teams
- Promoting diversity
Tasks
- Drive consumer marketing in Spain and Portugal
- Bring local voice and market insights to life
- Enhance value proposition and brand perception
- Collaborate with Southern Europe teams to grow market share
- Amplify global marketing initiatives locally
- Lead market-specific initiatives to capture local opportunities
- Execute Zalando’s marketing strategy to meet KPIs
- Define core audiences and strategies to win them over
- Understand market dynamics and trends
- Inform go-to-market strategy and wider organization
- Unlock efficiency and effectiveness by scaling best practices
- Win new customers and improve brand perception
- Develop and execute local amplifications of global initiatives
- Manage regional media spend with the media team
- Maximize investment effectiveness across channels
- Lead the business in collaboration with key units and stakeholders
- Work closely with Southern Europe heads and general manager
- Drive value proposition and market voice in decision-making
Work Experience
- 7 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Benefits
More Vacation Days
- 27 days of holiday a year
Purpose-Driven Work
- 2 paid volunteering days a year
Flexible Working
- Hybrid working model
- Up to 60% remote per week
Workation & Sabbatical
- Work from abroad for up to 30 working days a year
Competitive Pay
- Employee shares program
Corporate Discounts
- 40% off fashion and beauty products
- 30% off Lounge by Zalando
- Discounts from external partners
Other Benefits
- Relocation assistance
Family Support
- Family services
Mental Health Support
- Counseling and support
- Mental health support
Healthcare & Fitness
- Health and wellbeing options
Mentorship & Coaching
- Coaching
- Biannual peer-to-peer review
Learning & Development
- Training platform
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Zalando and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
Zalando
Industry
Retail
Description
The company is an exclusive online shopping club for fashion and lifestyle products across Europe, offering daily sales campaigns.
Not a perfect match?
- Zalando
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Full-timeWith HomeofficeSeniorBerlin - Zalando
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