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Growth & Demand Generation Manager(m/w/x)
Building lead generation engines for AI-powered E-CAD solutions, running LinkedIn/Google Ads campaigns targeting electrical engineering decision makers. 2-8 years B2B digital marketing experience required. Flexible working hours, hybrid work options.
Requirements
- Performance or growth marketer profile
- Enjoyment of dashboards, conversion funnels, performance optimization
- 2-8 years B2B digital marketing experience
- Pipeline generation experience for SaaS or technical products
- Strong analytical skills and comfort with marketing data
- Paid acquisition channels management experience
- Dashboards and campaign performance reports building experience
- Familiarity with marketing automation and CRM systems
- Ability to measure, run structured experiments, data-driven decisions
Tasks
- Create a repeatable lead generation engine
- Build a predictable pipeline of qualified leads
- Run LinkedIn campaigns targeting electrical engineering decision makers
- Manage Google Ads for electrical engineering software searches
- Coordinate industry newsletter sponsorships
- Develop retargeting funnels
- Execute email lead nurturing campaigns
- Continuously optimize the marketing funnel
- Optimize landing page conversions
- Conduct A/B testing for messaging and offers
- Analyze campaign ROI
- Improve cost per lead and opportunity
- Build campaign performance dashboards
- Track CPL, CAC, and pipeline contribution
- Identify high-performing channels
- Shut down underperforming campaigns
- Manage and optimize the marketing tech stack
- Develop marketing automation workflows
- Implement lead scoring and routing
Work Experience
- 5 - 7 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Benefits
Flexible Working
- Flexible working hours
- Hybrid work options
Healthcare & Fitness
- Health insurance
- Dental insurance
- Vision insurance
Retirement Plans
- 401(k)
Learning & Development
- Ongoing training
- Professional development programs
Career Advancement
- Career growth opportunities
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Growth & Demand Generation Manager(m/w/x)
Building lead generation engines for AI-powered E-CAD solutions, running LinkedIn/Google Ads campaigns targeting electrical engineering decision makers. 2-8 years B2B digital marketing experience required. Flexible working hours, hybrid work options.
Requirements
- Performance or growth marketer profile
- Enjoyment of dashboards, conversion funnels, performance optimization
- 2-8 years B2B digital marketing experience
- Pipeline generation experience for SaaS or technical products
- Strong analytical skills and comfort with marketing data
- Paid acquisition channels management experience
- Dashboards and campaign performance reports building experience
- Familiarity with marketing automation and CRM systems
- Ability to measure, run structured experiments, data-driven decisions
Tasks
- Create a repeatable lead generation engine
- Build a predictable pipeline of qualified leads
- Run LinkedIn campaigns targeting electrical engineering decision makers
- Manage Google Ads for electrical engineering software searches
- Coordinate industry newsletter sponsorships
- Develop retargeting funnels
- Execute email lead nurturing campaigns
- Continuously optimize the marketing funnel
- Optimize landing page conversions
- Conduct A/B testing for messaging and offers
- Analyze campaign ROI
- Improve cost per lead and opportunity
- Build campaign performance dashboards
- Track CPL, CAC, and pipeline contribution
- Identify high-performing channels
- Shut down underperforming campaigns
- Manage and optimize the marketing tech stack
- Develop marketing automation workflows
- Implement lead scoring and routing
Work Experience
- 5 - 7 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Benefits
Flexible Working
- Flexible working hours
- Hybrid work options
Healthcare & Fitness
- Health insurance
- Dental insurance
- Vision insurance
Retirement Plans
- 401(k)
Learning & Development
- Ongoing training
- Professional development programs
Career Advancement
- Career growth opportunities
About the Company
WSCAD Inc.
Industry
IT
Description
WSCAD is a leading provider of AI-powered E-CAD software, boosting efficiency in electrical engineering for businesses worldwide.
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