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ABABB AG

Business Development Manager, APAC – Grid Automation(m/w/x)

Ratingen
Full-timeOn-siteSenior

Developing go-to-market strategies for Grid Automation products across APAC. University degree in engineering and utility segment knowledge required. International collaboration, product value proposition communication.

Requirements

  • University degree in Electrical/Electronic/Automation/Software Engineering
  • Experience with Grid Automation, Substation Automation, Protection Relays
  • Knowledge of Utility segment (TSO and DSO)
  • Experience with multi-channel go to market, including channel partners
  • International environment work with collaborative attitude
  • Global mindset, intercultural sensitivity, excellent communication skills
  • Business Strategy knowledge
  • Budget & Performance Targets knowledge
  • Customer Experience Success knowledge
  • Digital Marketing knowledge

Tasks

  • Define and implement product marketing strategies for Grid Automation
  • Support sales teams in driving sales and services for assigned products
  • Scout and onboard new Channel Partners
  • Create and implement local go-to-market strategies for Grid Automation
  • Communicate product value propositions and positioning
  • Coordinate Product Marketing Specialists within the Grid Automation community
  • Promote and homologate Grid Automation products
  • Generate demand through technical promotion and opportunity identification
  • Evaluate market opportunities and propose activities
  • Promote the Grid Automation Channel Partner Program
  • Define partnership business plans
  • Bridge the value chain between Division Marketing & Sales and Factory Marketing & Sales
  • Improve processes to enhance customer satisfaction
  • Achieve total demand orders and growth margin targets
  • Maintain net price variance and Net Promoter Score
  • Ensure on-time delivery of assigned products
  • Develop and implement annual marketing plans
  • Build and maintain strong customer relationships
  • Support market pricing policy for Grid Automation
  • Guide and coordinate Product Marketing Specialists
  • Implement product support and training

Work Experience

  • 5 years

Education

  • Bachelor's degree

Languages

  • EnglishBusiness Fluent
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