KUKA Deutschland GmbH
Strategic Program Manager(m/w/x)
Vollzeitnur vor OrtSenior
Augsburg
Neuer Job?Nejo!
Dein persönlicher KI-Karriere-Agent
SWSwisslog Healthcare
Product Marketing Manager(m/w/x)
Augsburg
VollzeitVor OrtSenior
Nejo KI-Zusammenfassung
Developing omnichannel marketing campaigns for pharmacy and transport automation solutions. B2B marketing principles and understanding of long sales cycles required. Focus on product line roadmaps and market trends.
Anforderungen
- Bachelor's degree in Marketing, Business, Engineering, or related field
- MBA or advanced degree a plus
- Strong understanding of B2B marketing principles
- Understanding of long, complex sales cycles
- Proven experience building omnichannel campaigns
- Proven experience managing omnichannel campaigns
- Omnichannel campaigns tied to measurable outcomes
- Excellent written communication skills in English
- Writing marketing content in English
- Editing marketing content in English
- Proofreading marketing content in English
- Ability to create clear creative briefs
- Ability to create compelling creative briefs
- Comfortable presenting to senior leadership
- Comfortable influencing cross-functional teams
- Strong verbal use of English
- Strong written use of English
- Other languages are a bonus
- Willingness to travel up to 30%
- Ability to travel up to 30%
Aufgaben
- Develop deep understanding of transport and pharmacy automation solutions
- Maintain knowledge of global product line and roadmaps
- Monitor market trends and competitive landscape
- Build and execute omnichannel marketing campaigns
- Define campaign objectives and target personas
- Create messaging frameworks and channel mix strategies
- Manage creative briefs for internal and external teams
- Measure and analyze lead generation performance
- Optimize campaign performance with digital marketing and sales teams
- Refine targeting, messaging, and investment decisions using data
- Plan and execute brand presence at trade shows
- Define and refine targeted personas across various roles
- Ensure messaging and content resonate with persona needs
- Create lifecycle management communications
- Facilitate customer advisory board program
- Drive thought leadership initiatives
- Develop high-quality content like white papers and webinars
- Own annual marketing calendars
- Collaborate with sales, product management, and marketing teams
- Perform and manage market research initiatives
Berufserfahrung
- 5 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – fließend
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Swisslog Healthcare erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
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SWSwisslog Healthcare
Product Marketing Manager(m/w/x)
Augsburg
VollzeitVor OrtSenior
Nejo KI-Zusammenfassung
Developing omnichannel marketing campaigns for pharmacy and transport automation solutions. B2B marketing principles and understanding of long sales cycles required. Focus on product line roadmaps and market trends.
Anforderungen
- Bachelor's degree in Marketing, Business, Engineering, or related field
- MBA or advanced degree a plus
- Strong understanding of B2B marketing principles
- Understanding of long, complex sales cycles
- Proven experience building omnichannel campaigns
- Proven experience managing omnichannel campaigns
- Omnichannel campaigns tied to measurable outcomes
- Excellent written communication skills in English
- Writing marketing content in English
- Editing marketing content in English
- Proofreading marketing content in English
- Ability to create clear creative briefs
- Ability to create compelling creative briefs
- Comfortable presenting to senior leadership
- Comfortable influencing cross-functional teams
- Strong verbal use of English
- Strong written use of English
- Other languages are a bonus
- Willingness to travel up to 30%
- Ability to travel up to 30%
Aufgaben
- Develop deep understanding of transport and pharmacy automation solutions
- Maintain knowledge of global product line and roadmaps
- Monitor market trends and competitive landscape
- Build and execute omnichannel marketing campaigns
- Define campaign objectives and target personas
- Create messaging frameworks and channel mix strategies
- Manage creative briefs for internal and external teams
- Measure and analyze lead generation performance
- Optimize campaign performance with digital marketing and sales teams
- Refine targeting, messaging, and investment decisions using data
- Plan and execute brand presence at trade shows
- Define and refine targeted personas across various roles
- Ensure messaging and content resonate with persona needs
- Create lifecycle management communications
- Facilitate customer advisory board program
- Drive thought leadership initiatives
- Develop high-quality content like white papers and webinars
- Own annual marketing calendars
- Collaborate with sales, product management, and marketing teams
- Perform and manage market research initiatives
Berufserfahrung
- 5 Jahre
Ausbildung
- Bachelor-AbschlussODER
- Master-Abschluss
Sprachen
- Englisch – fließend
Die Originalanzeige dieses Stellenangebotes in der aktuellsten Version findest du hier. Nejo hat diesen Job automatisch von der Website des Unternehmens Swisslog Healthcare erfasst und die Informationen auf Nejo mit Hilfe von KI für dich aufbereitet. Trotz sorgfältiger Analyse können einzelne Informationen unvollständig oder ungenau sein. Bitte prüfe immer alle Angaben in der Originalanzeige! Inhalte und Urheberrechte der Originalanzeige liegen beim ausschreibenden Unternehmen.
Gefällt dir diese Stelle?
BetaDein Career Agent findet täglich ähnliche Jobs für dich.
Über das Unternehmen
Swisslog Healthcare
Branche
Healthcare
Beschreibung
Swisslog Healthcare empowers hospitals and healthcare facilities with advanced pharmacy and transport automation solutions that streamline medication management and support clinical workflows.
Noch nicht perfekt?
- KUKA Deutschland GmbH
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Business Development Manager Robotics – Automotive Paint Solutions(m/w/x)
Vollzeitnur vor OrtSeniorFriedberg - KUKA Deutschland GmbH
Strategic Product Manager AMMR(m/w/x)
Vollzeitnur vor OrtSeniorAugsburg