Dein persönlicher KI-Karriere-Agent
Full-funnel analysis and optimization for music-learning app, scaling user acquisition and subscription KPIs. 5+ years app growth experience with mobile platform marketing required. Idea realization and opportunity seizing.
Deine Match-Analyse
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Anforderungen
- 5+ years app growth experience
- User acquisition focus
- Performance-driven marketing strategies
- Mobile platform marketing experience
- Google Ads expertise
- Meta Ads expertise
- App Store Optimization (ASO) expertise
- Analytics and MMP tools expertise
- Acquisition channel optimization and scaling
- Bachelor's degree in Business or quantitative field
- Equivalent practical experience
- Highly analytical mindset
- Deep understanding of subscription models
- Proven project management track record
- Ability to design, execute, analyze experiments
- Cross-functional collaboration skills
- Excellent communication skills
- Proactive, self-driven working style
- Strong interest in music or motivation to learn instrument
Aufgaben
- Analyze the full funnel to guide investment and scaling
- Track relevant metrics using MMP and product analytics tools
- Optimize for revenue, CPI, CAC, retention, LTV, and subscription KPIs
- Use insights to expand beyond DACH
- Scale best-performing markets and channels
- Build a lean creative engine
- Identify effective creative angles, formats, and adaptations
- Ensure ad pipeline stability against fatigue
- Scale and test performance across Meta Ads, Apple Search Ads, Google Ads, TikTok, and new platforms
- Collaborate with the organic social media lead on concept strategy for organic, paid, and hybrid scaling
- Identify and drive web opportunities for awareness and installs with the editorial lead
- Expand funnel optimization beyond direct installs using Web2App flows
Berufserfahrung
Ausbildung
Sprachen
Tools & Technologien
Benefits
- Market-oriented salaries
- Diversity and inclusion support
- Opportunity seizing
- Potential and strength development
- Idea realization
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