Beschreibung

In this role, you will take charge of launching Takeda's Pso/PsA asset, ensuring it meets market needs and aligns with organizational goals. Your day-to-day responsibilities will involve coordinating teams, managing budgets, and developing strategies to position the product for success.

Anforderungen

• •Informal and/or formal leadership experience
• •Analytical skills and business acumen
• •Project management skills
• •Ability to collaborate and innovate
• •Production of new solutions and creative marketing approaches
• •Data-driven decision-making
• •Experience with digital collaboration tools, including MS Teams
• •Proficiency in digital tools and Artificial Intelligence (AI)
• •Intentional skill development and digital curiosity
• •Understanding of cybersecurity threats and best practices
• •Prior experience in digital transformation and technology integration
• •Bachelor in Health Science or Business Administration; MSc or MBA an asset
• •Minimum of 5 years of pharmaceutical experience, including 3 years in Product Management
• •Product Launch experience in pharmaceutical industry, ideally within inflammatory diseases
• •Understanding of the Austrian healthcare/reimbursement environment
• •Fluency in German and English

Aufgaben

• •Plan and implement the launch of Takeda's Pso/PsA asset and services
• •Develop and coordinate the execution of the launch plan
• •Ensure market and customer understanding
• •Identify access and reimbursement pathways
• •Engage with partners to capture insights for brand strategy
• •Develop brand value proposition and align forecasting with goals
• •Lead the planning of the commercial launch strategy
• •Coordinate teams for launch readiness after pre-launch handover
• •Manage project timelines and ensure milestones are met
• •Propose and oversee sales targets and budget planning
• •Ensure cost-effective resource use and profitability
• •Collaborate with technical teams for product readiness and compliance
• •Facilitate communication between commercial and technical teams
• •Monitor market trends and competitor activities
• •Present progress reports to senior management
• •Ensure training and support for commercial in-field colleagues
• •Lead KOL commercial engagement strategy and events
• •Apply D3MF to monitor and enhance launch processes
• •Coordinate launch readiness and remove roadblocks
• •Develop pre-launch campaigns and go-to-market plans
• •Collaborate with Product Development for audience needs understanding
• •Conduct market research and competitor analysis
• •Create integrated strategic brand plans for long-term growth
• •Use insights to strengthen product positioning and performance
• •Lead collaboration with Sales, Communications, and Operations teams
• •Partner with external agencies for creative development
• •Build relationships with key partners and KOLs
• •Develop marketing programs and integrate digital strategies
• •Anticipate market trends and identify brand opportunities
• •Implement strategic responses with customer-facing teams
• •Collaborate with Business Intelligence and Finance for forecasts
• •Oversee OPEX and marketing budgets, tracking investments

Tools & Technologien