The AI Job Search Engine
Web Analyst(m/w/x)
Description
As a Web Analyst, you will dive into data to measure and optimize marketing performance. Your role involves building data models, analyzing media effectiveness, and collaborating with teams to drive actionable insights that enhance growth.
Let AI find the perfect jobs for you!
Upload your CV and Nejo AI will find matching job offers for you.
Requirements
- •3–5 years of experience in marketing analytics, digital analytics, or media measurement
- •Strong analytical foundation with experience in attribution modeling, LTV analysis, and incrementality testing
- •Solid SQL skills and familiarity with data modeling tools
- •Proficiency with web analytics tools and marketing performance datasets
- •Understanding of statistical and probabilistic modeling
- •Experience with BI tools and ability to communicate insights clearly
- •Strong business acumen and ability to connect data-driven insights to marketing strategy and ROI
Education
Work Experience
2 - 5 years
Tasks
- •Develop and maintain marketing measurement frameworks
- •Design and implement data models using SQL and Dataform
- •Build and evaluate attribution models, including rule-based and algorithmic approaches
- •Analyze effectiveness and ROI of paid, owned, and earned media
- •Identify opportunities for optimization
- •Collaborate with channel managers to provide actionable recommendations
- •Develop and automate dashboards and reports to visualize marketing KPIs
- •Ensure data quality, accuracy, and consistency across multiple sources
Tools & Technologies
Languages
English – Business Fluent
Benefits
Flexible Working
- •Flexible working hours
- •Hybrid working
More Vacation Days
- •30 days of vacation
Mental Health Support
- •Wellbeing support
Additional Allowances
- •Language courses subsidy
Bonuses & Incentives
- •Attractive referral program
Team Events
- •Team events
- •MeetUps
Other Benefits
- •TechTalks
- METRO Markets GmbHFull-timeWith HomeofficeExperiencedDüsseldorf
- METRO Markets GmbH
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Web Analyst(m/w/x)
The AI Job Search Engine
Description
As a Web Analyst, you will dive into data to measure and optimize marketing performance. Your role involves building data models, analyzing media effectiveness, and collaborating with teams to drive actionable insights that enhance growth.
Let AI find the perfect jobs for you!
Upload your CV and Nejo AI will find matching job offers for you.
Requirements
- •3–5 years of experience in marketing analytics, digital analytics, or media measurement
- •Strong analytical foundation with experience in attribution modeling, LTV analysis, and incrementality testing
- •Solid SQL skills and familiarity with data modeling tools
- •Proficiency with web analytics tools and marketing performance datasets
- •Understanding of statistical and probabilistic modeling
- •Experience with BI tools and ability to communicate insights clearly
- •Strong business acumen and ability to connect data-driven insights to marketing strategy and ROI
Education
Work Experience
2 - 5 years
Tasks
- •Develop and maintain marketing measurement frameworks
- •Design and implement data models using SQL and Dataform
- •Build and evaluate attribution models, including rule-based and algorithmic approaches
- •Analyze effectiveness and ROI of paid, owned, and earned media
- •Identify opportunities for optimization
- •Collaborate with channel managers to provide actionable recommendations
- •Develop and automate dashboards and reports to visualize marketing KPIs
- •Ensure data quality, accuracy, and consistency across multiple sources
Tools & Technologies
Languages
English – Business Fluent
Benefits
Flexible Working
- •Flexible working hours
- •Hybrid working
More Vacation Days
- •30 days of vacation
Mental Health Support
- •Wellbeing support
Additional Allowances
- •Language courses subsidy
Bonuses & Incentives
- •Attractive referral program
Team Events
- •Team events
- •MeetUps
Other Benefits
- •TechTalks
About the Company
METRO Markets GmbH
Industry
Other
Description
The company creates a platform for B2B commerce, enabling business owners worldwide to focus on their core activities.
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