AUTO1 Group
Team Lead Brand Development(m/w/x)
Full-timeOn-siteSenior
Berlin
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AUAutoScout24
Team Lead Global Consumer Brand(m/w/x)
Berlin
Full-timeOn-siteSenior
Nejo AI Summary
You will shape the global identity of the company by leading brand activation across six countries, turning strategic positioning into measurable impact through close collaboration with product and marketing teams.
Requirements
- 12+ years senior brand experience
- Influencing Product and Design teams
- Decision-making and trade-off management
- Raising creative and brand standards
- Leadership of brand or insights teams
- Translating positioning into scalable guidance
Tasks
- Own the global brand activation roadmap
- Translate brand positioning into channel-specific messaging
- Partner with Product and Design teams
- Drive brand-led improvements across Web and App
- Manage brand creative testing with performance marketing
- Define clear playbooks for performance channels
- Evolve global brand standards and governance models
- Introduce AI-enabled tools for efficient production
- Lead brand insights and agency collaborations
- Direct creative briefing and integrated campaign planning
Education
Bachelor's degreeORMaster's degree
Languages
English – Business Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of AutoScout24 and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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AUAutoScout24
Team Lead Global Consumer Brand(m/w/x)
Berlin
Full-timeOn-siteSenior
Nejo AI Summary
You will shape the global identity of the company by leading brand activation across six countries, turning strategic positioning into measurable impact through close collaboration with product and marketing teams.
Requirements
- 12+ years senior brand experience
- Influencing Product and Design teams
- Decision-making and trade-off management
- Raising creative and brand standards
- Leadership of brand or insights teams
- Translating positioning into scalable guidance
Tasks
- Own the global brand activation roadmap
- Translate brand positioning into channel-specific messaging
- Partner with Product and Design teams
- Drive brand-led improvements across Web and App
- Manage brand creative testing with performance marketing
- Define clear playbooks for performance channels
- Evolve global brand standards and governance models
- Introduce AI-enabled tools for efficient production
- Lead brand insights and agency collaborations
- Direct creative briefing and integrated campaign planning
Education
Bachelor's degreeORMaster's degree
Languages
English – Business Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of AutoScout24 and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
AutoScout24
Industry
Media
Description
The company is a high-growth organization in the digital automotive marketplace.
Not a perfect match?
- AUTO1 Group
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Full-timeOn-siteSeniorBerlin - N26
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