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DataGuard
3mo ago

Team Lead Demand Generation(m/w/x)

München
Full-timeRemoteSenior

Description

As a Team Lead in Demand Generation, you will drive digital marketing strategies and optimize campaigns to generate qualified leads. This role involves mentoring the team, managing budgets, and leveraging data insights to align efforts with revenue goals in a dynamic environment.

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Requirements

  • •Degree in marketing or related field
  • •5+ years of proven B2B SaaS experience
  • •Strong data-driven/analytical mindset
  • •Knowledge of Google Ads and LinkedIn Ads in B2B setting
  • •Experience with HubSpot or similar marketing automation tools
  • •Familiarity with ABM tactics like firmographic targeting
  • •Strong ownership and results-driven mindset
  • •Fluency in English; additional EU languages a plus

Education

Bachelor's degree

Work Experience

5 years

Tasks

  • •Lead and mentor the demand generation team
  • •Set priorities and coach on best practices
  • •Foster a culture of experimentation and continuous improvement
  • •Design, launch, and optimize campaigns across Google Ads, LinkedIn, email, content syndication, and ABM
  • •Drive qualified leads and generate direct and indirect pipeline
  • •Manage paid media budgets for efficient spending and clear ROI
  • •Run A/B tests on ads and landing pages to inform data-driven decisions
  • •Apply attribution modeling and translate performance metrics into actionable insights
  • •Collaborate cross-functionally to align campaigns with buyer personas and revenue goals
  • •Leverage AI-first demand generation tools to enhance bidding, copywriting, and reporting
  • •Adapt quickly to market changes and explore new channels for growth
  • •Provide clear reporting and insights through campaign dashboards and leadership presentations

Tools & Technologies

Google AdsLinkedIn AdsHubSpot

Languages

English – Business Fluent

Benefits

Career Advancement

  • •Rapid development opportunities

Bonuses & Incentives

  • •Attractive performance bonuses

Mentorship & Coaching

  • •Strengthening leadership skills

Other Benefits

  • •Business expertise
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of DataGuard and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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