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AIair up GmbH

Strategy Manager - Market Development(m/w/x)

München
Full-timeOn-siteExperienced

Driving market development through commercial planning and performance diagnosis for a scent-based drinking system. 2+ years strategy consulting or commercial strategy experience, ideally FMCG/CPG, required. 30 days vacation.

Requirements

  • 2+ years experience in strategy consulting, commercial strategy or company building, ideally within FMCG/CPG industry
  • Strong intuition for cultural differences across markets
  • Experience navigating cultural differences with respect and curiosity
  • Deep understanding of commercial planning, distribution & marketing channels
  • Expertise in quantitative & qualitative consumer research methods
  • Strong analytical skills
  • High proficiency with data visualization
  • High proficiency with advanced modeling
  • Comfort operating in global or multi-market environment
  • Deep understanding of local realities requiring deviation
  • Exceptional communication skills
  • Ability to distill complex data into compelling stories
  • Ability to challenge and influence senior leadership

Tasks

  • Maintain holistic market views for core markets
  • Diagnose performance differences across markets, channels, time
  • Identify key levers driving or blocking topline
  • Translate global strategies into market-specific commercial plans
  • Define localization, scaling, and cessation trade-offs
  • Challenge and influence market resource allocation
  • Recommend investment bets based on commercial impact
  • Develop models to track ROI and commercial success
  • Identify structural growth barriers
  • Develop actionable recommendations for barriers
  • Build scenario and forecast models
  • Quantify impact of commercial and marketing decisions
  • Support leadership decision-making under uncertainty
  • Monitor competitor strategies and market dynamics
  • Identify commercial risks and opportunities
  • Track emerging consumer trends
  • Quantify market white spaces
  • Advise on new growth areas

Work Experience

  • 2 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • Qualtrics
  • Veezoo
  • Looker
  • Excel
  • Google Sheets

Benefits

More Vacation Days

  • 30 days of vacation

Corporate Discounts

  • Product discount

Retirement Plans

  • Employer-funded pension

Other Benefits

  • Location-related insurances

Learning & Development

  • Personal development

Team Events

  • Regular team events

Workation & Sabbatical

  • Workation options
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of air up GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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