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Senior Brand Manager Whisky DACH(m/w/x)
Translating consumer insights into share-gaining execution plans for premium whisky brands. 8+ years marketing experience in DACH, with P&L ownership, required. 30 days vacation, performance bonus.
Requirements
- 8+ years marketing experience in DACH
- Abilities in growth drivers and brand building
- Commercial acumen and P&L ownership experience
- Comfort with ambiguity and fast-paced environments
- Capability to build trust-based relationships
- Successful management of senior partners
- Personal accountability for performance
- Proficiency in English, German advantageous
Tasks
- Develop long-term brand strategies based on consumer insights
- Translate strategies into competitive, share-gaining execution plans
- Manage the brand P&L across the DACH market
- Analyze brand performance to meet annual operating goals
- Lead cross-agency teams to develop omnichannel communication
- Shape the brand's presence within digital environments
- Collaborate with global teams to build brand fame
- Partner with commercial teams to drive sales targets
Work Experience
- 8 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- German – Basic
Benefits
Flexible Working
- Flexible work arrangements
Bonuses & Incentives
- Performance bonus
Informal Culture
- Inclusive company culture
Learning & Development
- Employee development programs
More Vacation Days
- 30 days of vacation
Generous Parental Leave
- Excellent parental leave policy
Not a perfect match?
- DiageoFull-timeOn-siteExperiencedHamburg
- Diageo Germany GmbH
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Senior Brand Manager Whisky DACH(m/w/x)
Translating consumer insights into share-gaining execution plans for premium whisky brands. 8+ years marketing experience in DACH, with P&L ownership, required. 30 days vacation, performance bonus.
Requirements
- 8+ years marketing experience in DACH
- Abilities in growth drivers and brand building
- Commercial acumen and P&L ownership experience
- Comfort with ambiguity and fast-paced environments
- Capability to build trust-based relationships
- Successful management of senior partners
- Personal accountability for performance
- Proficiency in English, German advantageous
Tasks
- Develop long-term brand strategies based on consumer insights
- Translate strategies into competitive, share-gaining execution plans
- Manage the brand P&L across the DACH market
- Analyze brand performance to meet annual operating goals
- Lead cross-agency teams to develop omnichannel communication
- Shape the brand's presence within digital environments
- Collaborate with global teams to build brand fame
- Partner with commercial teams to drive sales targets
Work Experience
- 8 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
- German – Basic
Benefits
Flexible Working
- Flexible work arrangements
Bonuses & Incentives
- Performance bonus
Informal Culture
- Inclusive company culture
Learning & Development
- Employee development programs
More Vacation Days
- 30 days of vacation
Generous Parental Leave
- Excellent parental leave policy
About the Company
Diageo Germany GmbH
Industry
Food
Description
The company is the world’s leading premium drinks company, selling over 200 brands in nearly 180 countries.
Not a perfect match?
- Diageo
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National Field Sales Manager On Trade Germany(m/w/x)
Full-timeOn-siteSeniorHamburg - Diageo Germany GmbH
Head of Revenue Growth Management - DACH(m/w/x)
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Head of Off Trade/Retail Germany(m/w/x)
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