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Product Marketing Manager Outdoor DACH(m/w/x)
Developing marketing strategies and product launches for outdoor tools and equipment. 3-5 years demonstrable Product/Trade Marketing experience required. 30 days vacation.
Requirements
- Degree in Business Administration, Marketing, or comparable
- 3-5 years demonstrable Product/Trade Marketing experience
- High responsibility and reliability
- Commercial awareness; market understanding
- High analytical skills; financial understanding
- Strong proactivity and hands-on mentality
- Effective communication skills
- Flexibility for occasional travel
- Native German and fluent business English
Tasks
- Design product portfolio, marketing mix, and pricing strategy
- Align marketing mix for Sell-In Campaigns
- Lead new product launches
- Develop and coordinate growth strategies for sales channels
- Analyze market trends, customer needs, competitor activity, and retail pricing
- Identify white space opportunities
- Participate in internal and external meetings
- Participate in projects and events
- Ensure efficient communication for marketing, product, and portfolio
- Optimize brand communication, social media, campaign materials, and sponsorships
- Coordinate volume planning for new product launches
- Coordinate volume planning for sell-in promotions
- Manage excess and obsolete stock reduction
Work Experience
- 3 - 5 years
Education
- Bachelor's degree
Languages
- German – Native
- English – Business Fluent
Benefits
Flexible Working
- Flexible working models
- Mobile working
Learning & Development
- Development opportunities
- Lifelong learning resources
- Lean Academy access
- Online university access
- Certificates and specializations
Job Security
- Permanent position
More Vacation Days
- 30 days of vacation
Retirement Plans
- Employer-provided retirement benefits
Career Advancement
- Multiple career paths
Informal Culture
- Diverse and inclusive culture
- Awesome place to work
Purpose-Driven Work
- Purpose-driven company
Social Impact
- Volunteerism opportunities
- Giving back initiatives
Sustainability Focus
- Sustainable business practices
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Product Marketing Manager Outdoor DACH(m/w/x)
Developing marketing strategies and product launches for outdoor tools and equipment. 3-5 years demonstrable Product/Trade Marketing experience required. 30 days vacation.
Requirements
- Degree in Business Administration, Marketing, or comparable
- 3-5 years demonstrable Product/Trade Marketing experience
- High responsibility and reliability
- Commercial awareness; market understanding
- High analytical skills; financial understanding
- Strong proactivity and hands-on mentality
- Effective communication skills
- Flexibility for occasional travel
- Native German and fluent business English
Tasks
- Design product portfolio, marketing mix, and pricing strategy
- Align marketing mix for Sell-In Campaigns
- Lead new product launches
- Develop and coordinate growth strategies for sales channels
- Analyze market trends, customer needs, competitor activity, and retail pricing
- Identify white space opportunities
- Participate in internal and external meetings
- Participate in projects and events
- Ensure efficient communication for marketing, product, and portfolio
- Optimize brand communication, social media, campaign materials, and sponsorships
- Coordinate volume planning for new product launches
- Coordinate volume planning for sell-in promotions
- Manage excess and obsolete stock reduction
Work Experience
- 3 - 5 years
Education
- Bachelor's degree
Languages
- German – Native
- English – Business Fluent
Benefits
Flexible Working
- Flexible working models
- Mobile working
Learning & Development
- Development opportunities
- Lifelong learning resources
- Lean Academy access
- Online university access
- Certificates and specializations
Job Security
- Permanent position
More Vacation Days
- 30 days of vacation
Retirement Plans
- Employer-provided retirement benefits
Career Advancement
- Multiple career paths
Informal Culture
- Diverse and inclusive culture
- Awesome place to work
Purpose-Driven Work
- Purpose-driven company
Social Impact
- Volunteerism opportunities
- Giving back initiatives
Sustainability Focus
- Sustainable business practices
About the Company
Stanley Black & Decker Deutschland GmbH
Industry
Manufacturing
Description
Das Unternehmen ist der weltweit größte Werkzeughersteller und treibt die Fertigungsindustrie durch innovative Technologie voran.
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