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STStanley Black & Decker Deutschland GmbH

Social Media Specialist DACH(m/w/x)

Idstein
Full-timeWith Home OfficeExperienced

Content strategy and execution for smart factory products at a global tool manufacturer. 3-5 years international brand social media management experience required. Flexible work models, 30 days vacation, employer-provided retirement benefits.

Requirements

  • 3-5 years experience managing brand social media channels, ideally international environment
  • High responsibility and reliability
  • Independent, structured, meticulous working style, attention to detail, efficiency under pressure
  • Strong proactivity, hands-on mentality, initiative, team contribution
  • Team player with excellent communication skills
  • Creative thinking, ability to implement innovative ideas
  • German native speaker, fluent business English skills (verbal, written, presentation)

Tasks

  • Conceptualize, plan, and execute tailored content.
  • Ensure content aligns with brand messaging.
  • Ensure content aligns with brand objectives.
  • Develop and implement innovative content strategies.
  • Develop and implement storytelling approaches.
  • Drive engagement, brand awareness, and follower growth.
  • Proactively monitor social media channels.
  • Manage community interactions.
  • Foster positive engagement.
  • Conduct in-depth analysis of social media initiatives.
  • Report on social media effectiveness.
  • Optimize campaigns using KPIs and data insights.
  • Optimize content strategies using KPIs and data insights.
  • Collaborate with Digital, Product, and Brand teams.
  • Collaborate with external agencies.
  • Ensure cohesive brand representation.
  • Maximize social media activity impact.
  • Identify, evaluate, and engage relevant influencers.
  • Align influencers with brand values.
  • Align influencers with campaign objectives.
  • Leverage influencer reach for brand visibility.
  • Leverage influencer reach for brand credibility.
  • Establish and nurture long-term influencer relationships.
  • Act as primary contact for influencers.
  • Develop, coordinate, and oversee influencer collaborations.
  • Ensure deliverables meet brand standards.
  • Ensure deliverables meet campaign goals.
  • Assess and measure influencer partnership effectiveness.
  • Provide detailed evaluations and recommendations.
  • Provide recommendations for future strategies.

Work Experience

3 - 5 years

Education

Vocational certificationORBachelor's degreeORMaster's degree

Languages

GermanNativeEnglishBusiness Fluent

Benefits

Flexible Working

  • Flexible work models
  • Mobile working

Job Security

  • Permanent position

More Vacation Days

  • 30 days vacation

Retirement Plans

  • Employer-provided retirement benefits

Career Advancement

  • Career development opportunities

Learning & Development

  • Lifelong learning resources
  • Lean Academy access
  • Online university access
  • Certificates and specializations

Informal Culture

  • Diverse and inclusive culture
  • Awesome place to work

Purpose-Driven Work

  • Purpose-driven company

Social Impact

  • Volunteerism opportunities
  • Giving back initiatives

Sustainability Focus

  • Sustainable business practices
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Stanley Black & Decker Deutschland GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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