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Product Marketer(m/w/x)
Messaging and positioning for AI platform digitizing manufacturing for global brands. 5+ years B2B SaaS PMM experience required. Stock options, learning budget.
Requirements
- Ability to make complex technology obvious to enterprise audience
- 5+ years B2B SaaS product marketing experience
- Exposure to manufacturing, industrial automation, ERP, MES, or traditional enterprise verticals
- Ability to speak to enterprise buyers skeptical of hype
- Focus on ROI for enterprise buyers
- Ability to turn technical platform into compelling story
- Daily use of AI tools for efficiency
- Hands-on approach: writing copy, building decks, running launches
- German language skills at C1 level or above
- Experience with or sales into manufacturing, logistics, or production environments
- Experience building category narrative
- Experience repositioning product in crowded market
Tasks
- Develop positioning and messaging for Workerbase
- Define and refine target customer profiles
- Build and maintain messaging architecture
- Create sales enablement materials
- Plan and execute product launches
- Drive content strategy for enterprise buyers
- Develop analyst and influencer relationships
- Leverage AI tools for content creation and research
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
Tools & Technologies
- AI tools
Benefits
Learning & Development
- Learning budget
Healthcare & Fitness
- Sports & wellness membership
Competitive Pay
- Stock options
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Product Marketer(m/w/x)
Messaging and positioning for AI platform digitizing manufacturing for global brands. 5+ years B2B SaaS PMM experience required. Stock options, learning budget.
Requirements
- Ability to make complex technology obvious to enterprise audience
- 5+ years B2B SaaS product marketing experience
- Exposure to manufacturing, industrial automation, ERP, MES, or traditional enterprise verticals
- Ability to speak to enterprise buyers skeptical of hype
- Focus on ROI for enterprise buyers
- Ability to turn technical platform into compelling story
- Daily use of AI tools for efficiency
- Hands-on approach: writing copy, building decks, running launches
- German language skills at C1 level or above
- Experience with or sales into manufacturing, logistics, or production environments
- Experience building category narrative
- Experience repositioning product in crowded market
Tasks
- Develop positioning and messaging for Workerbase
- Define and refine target customer profiles
- Build and maintain messaging architecture
- Create sales enablement materials
- Plan and execute product launches
- Drive content strategy for enterprise buyers
- Develop analyst and influencer relationships
- Leverage AI tools for content creation and research
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
Tools & Technologies
- AI tools
Benefits
Learning & Development
- Learning budget
Healthcare & Fitness
- Sports & wellness membership
Competitive Pay
- Stock options
Like this job?
BetaYour Career Agent finds similar jobs for you every day.
About the Company
Workerbase
Industry
Manufacturing
Description
The company develops an innovative software platform that helps digitize manual working processes.
Not a perfect match?
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