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Marketing Manager DACH + Netherlands(m/w/x)
Marketing campaigns from complex clinical data for diagnostics products, organizing scientific events for healthcare professionals at a medical diagnostics firm. Strong ability to interpret complex clinical data and scientific communication expertise required. Up to 50% national and international travel expected.
Requirements
- Minimum 5 years of marketing experience in diagnostics or healthcare
- Strong ability to interpret and communicate complex clinical and technical information
- Fluency in German and English (written and spoken)
- Willingness to travel up to 50% nationally and internationally
- Expertise in scientific communication and evidence-based marketing
- Proven ability to develop innovative campaigns and educational content for healthcare professionals
- Excellent presentation and influencing skills; ability to engage diverse stakeholders
- High level of initiative, adaptability, and creativity in a fast-paced environment
Tasks
- Develop and execute regional marketing strategies
- Create compelling marketing campaigns from complex clinical data
- Lead product launch initiatives with scientific accuracy
- Collaborate with Medical Affairs to create evidence-based materials
- Organize scientific events and webinars for healthcare professionals
- Build relationships with key opinion leaders and clinical experts
- Conduct in-depth market analysis and customer segmentation
- Identify unmet needs and develop tailored marketing solutions
- Support sales teams with scientific marketing tools and training
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
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Marketing Manager DACH + Netherlands(m/w/x)
Marketing campaigns from complex clinical data for diagnostics products, organizing scientific events for healthcare professionals at a medical diagnostics firm. Strong ability to interpret complex clinical data and scientific communication expertise required. Up to 50% national and international travel expected.
Requirements
- Minimum 5 years of marketing experience in diagnostics or healthcare
- Strong ability to interpret and communicate complex clinical and technical information
- Fluency in German and English (written and spoken)
- Willingness to travel up to 50% nationally and internationally
- Expertise in scientific communication and evidence-based marketing
- Proven ability to develop innovative campaigns and educational content for healthcare professionals
- Excellent presentation and influencing skills; ability to engage diverse stakeholders
- High level of initiative, adaptability, and creativity in a fast-paced environment
Tasks
- Develop and execute regional marketing strategies
- Create compelling marketing campaigns from complex clinical data
- Lead product launch initiatives with scientific accuracy
- Collaborate with Medical Affairs to create evidence-based materials
- Organize scientific events and webinars for healthcare professionals
- Build relationships with key opinion leaders and clinical experts
- Conduct in-depth market analysis and customer segmentation
- Identify unmet needs and develop tailored marketing solutions
- Support sales teams with scientific marketing tools and training
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
About the Company
Abbott Rapid Diagnostics Germany GmbH
Industry
Healthcare
Description
Das Unternehmen bietet vielfältige Möglichkeiten und setzt sich für Chancengleichheit und Vielfalt der Mitarbeiter ein.
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