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ABAbbott Rapid Diagnostics Germany GmbH

Marketing Manager DACH + Netherlands(m/w/x)

Köln
Full-timeOn-siteSenior

Marketing campaigns from complex clinical data for diagnostics products, organizing scientific events for healthcare professionals at a medical diagnostics firm. Strong ability to interpret complex clinical data and scientific communication expertise required. Up to 50% national and international travel expected.

Requirements

  • Minimum 5 years of marketing experience in diagnostics or healthcare
  • Strong ability to interpret and communicate complex clinical and technical information
  • Fluency in German and English (written and spoken)
  • Willingness to travel up to 50% nationally and internationally
  • Expertise in scientific communication and evidence-based marketing
  • Proven ability to develop innovative campaigns and educational content for healthcare professionals
  • Excellent presentation and influencing skills; ability to engage diverse stakeholders
  • High level of initiative, adaptability, and creativity in a fast-paced environment

Tasks

  • Develop and execute regional marketing strategies
  • Create compelling marketing campaigns from complex clinical data
  • Lead product launch initiatives with scientific accuracy
  • Collaborate with Medical Affairs to create evidence-based materials
  • Organize scientific events and webinars for healthcare professionals
  • Build relationships with key opinion leaders and clinical experts
  • Conduct in-depth market analysis and customer segmentation
  • Identify unmet needs and develop tailored marketing solutions
  • Support sales teams with scientific marketing tools and training

Work Experience

  • 5 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • GermanBusiness Fluent
  • EnglishBusiness Fluent
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Abbott Rapid Diagnostics Germany GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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