Dyson GmbH
Junior Performance Marketing Manager(m/w/x)
Full-timeOn-siteJunior
Köln
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Optimizing customer loyalty campaigns for high-tech consumer products via email, app, and WhatsApp. 2-4 years CRM or email marketing experience required. Access to advanced marketing automation platforms.
Requirements
- Bachelor's degree in business, Marketing, or related field
- Master's/MBA degree (plus)
- 2-4 years experience in CRM, email marketing, or ECommerce
- Foundational understanding of CRM channels and performance KPIs
- Foundational experience with CRM and marketing automation platforms
- Strong communication and collaboration skills
- Solid analytical mindset, data comfort, and insight drawing
- Basic experience with analytics tools
- Willingness to upskill quickly
- Structured, proactive working style and attention to detail
- Ability to independently manage tasks
- Interest in e-commerce and CRM trends
- Motivation for strategic role growth
- Proficiency in German (written and verbal)
- Proficiency in English (written and verbal)
Tasks
- Plan, execute, and optimize customer loyalty and growth initiatives.
- Deliver CRM campaigns across email, app, and WhatsApp.
- Champion customer experience enhancements.
- Ensure campaign alignment with business strategy.
- Analyze, optimize, and document campaign performance.
- Track key metrics with analytics tools.
- Provide insights for campaign improvements.
- Plan, implement, and evaluate A/B tests.
- Optimize campaign performance using A/B tests.
- Segment audiences by preferences, engagement, or lifecycle.
- Deliver targeted and relevant communications.
- Support automated onboarding and lifecycle journeys.
- Manage collaboration with cross-functional teams and partners.
- Ensure seamless execution of campaigns and workflows.
- Drive continuous improvement of campaigns and workflows.
Work Experience
- 2 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Salesforce Marketing Cloud
- Emarsys
- Bloomreach
- Google Analytics
- Adobe Analytics
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Dyson GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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Optimizing customer loyalty campaigns for high-tech consumer products via email, app, and WhatsApp. 2-4 years CRM or email marketing experience required. Access to advanced marketing automation platforms.
Requirements
- Bachelor's degree in business, Marketing, or related field
- Master's/MBA degree (plus)
- 2-4 years experience in CRM, email marketing, or ECommerce
- Foundational understanding of CRM channels and performance KPIs
- Foundational experience with CRM and marketing automation platforms
- Strong communication and collaboration skills
- Solid analytical mindset, data comfort, and insight drawing
- Basic experience with analytics tools
- Willingness to upskill quickly
- Structured, proactive working style and attention to detail
- Ability to independently manage tasks
- Interest in e-commerce and CRM trends
- Motivation for strategic role growth
- Proficiency in German (written and verbal)
- Proficiency in English (written and verbal)
Tasks
- Plan, execute, and optimize customer loyalty and growth initiatives.
- Deliver CRM campaigns across email, app, and WhatsApp.
- Champion customer experience enhancements.
- Ensure campaign alignment with business strategy.
- Analyze, optimize, and document campaign performance.
- Track key metrics with analytics tools.
- Provide insights for campaign improvements.
- Plan, implement, and evaluate A/B tests.
- Optimize campaign performance using A/B tests.
- Segment audiences by preferences, engagement, or lifecycle.
- Deliver targeted and relevant communications.
- Support automated onboarding and lifecycle journeys.
- Manage collaboration with cross-functional teams and partners.
- Ensure seamless execution of campaigns and workflows.
- Drive continuous improvement of campaigns and workflows.
Work Experience
- 2 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- German – Business Fluent
- English – Business Fluent
Tools & Technologies
- Salesforce Marketing Cloud
- Emarsys
- Bloomreach
- Google Analytics
- Adobe Analytics
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Dyson GmbH and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Dyson GmbH
Industry
Manufacturing
Description
The company solves problems with surprising inventions that defy convention and improve functionality.
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