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TATalon.One

Head/Director of Brand & Advocacy(m/w/x)

Berlin
Full-timeWith Home OfficeSenior
AI/ML

Developing AI-powered content engines for B2B SaaS promotions and loyalty platforms. 7-10+ years B2B marketing experience required. 30 days annual leave, German language courses.

Requirements

  • 7–10+ years B2B Marketing experience
  • Managing and developing multidisciplinary teams
  • Building content engines fueling pipeline
  • Deep understanding of SEO/GEO
  • Understanding of content attribution
  • Understanding of modern tech stack support for brand distribution
  • Scaling customer reference programs in Enterprise SaaS
  • Scaling customer advocacy programs in Enterprise SaaS
  • Familiarity with community-building strategies required
  • Strong creative instincts
  • Care for design
  • Care for storytelling
  • Care for content appearance across formats and platforms
  • Experience in Commerce Tech
  • Experience in Fintech
  • Experience in complex Enterprise SaaS

Tasks

  • Lead strategic roadmap for distribution-led content
  • Innovate GEO/SEO-optimized content assets
  • Develop multi-channel content distribution
  • Accelerate AI content strategy
  • Collaborate with content manager on LLMs and AI-powered search
  • Enhance Talon.One’s citable authority
  • Build world-class advocacy program
  • Identify and activate Customer Champions
  • Create case studies and speaking engagements
  • Foster community-led growth
  • Lead Design and Copy teams
  • Ensure distinctive, premium brand identity
  • Develop reliable brand voice
  • Explore video and podcast formats
  • Integrate interactive content formats
  • Bridge Product Marketing and Demand Gen
  • Integrate product and customer stories into growth channels

Work Experience

  • 7 - 10 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent

Tools & Technologies

  • AI
  • CMS
  • CRM
  • SEO
  • GEO

Benefits

Learning & Development

  • Annual learning budget
  • Full LinkedIn Learning access
  • Free German language courses

More Vacation Days

  • 30 days of annual leave
  • Paid birthday leave
  • Paid moving day leave

Additional Allowances

  • Home office setup budget
  • Monthly home office allowance

Workation & Sabbatical

  • Work from abroad up to 90 days

Mental Health Support

  • Mental health support

Corporate Discounts

  • Discounted Urban Sports Club membership

Retirement Plans

  • 20% company subsidy on pension contributions

Public Transport Subsidies

  • Subsidised BVG public transport ticket

Informal Culture

  • Dog-friendly office

Company Bike

  • BusinessBike lease
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Talon.One and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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