VisioLab
Senior Demand Generation Manager(m/w/x)
Full-timeWith HomeofficeSenior
Berlin, Osnabrück
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PAPayhawk
Global Demand Generation Manager(m/w/x)
Berlin, München
Full-timeWith Home OfficeSenior
AI/ML
Nejo AI Summary
Global strategy for B2B SaaS spend management, leading GTM pods and programmatic campaigns. 5+ years demand-gen experience in B2B SaaS or fintech required. 4-day work week, 30 days PTO, 12 work-from-anywhere days.
Requirements
- 5+ years Demand-Gen experience in B2B SaaS or fintech
- Developing marketing strategies for Outbound motion
- Generating demand with Enterprise accounts
- Creating global “one-to-many” Account-Based Marketing campaigns
- Building programmatic marketing campaigns
- Working within a “growth” mindset
- Hands-on: writing copy, building landing pages, testing tools
- Exceptional leadership, communication, and collaboration skills
- Fluent English
Tasks
- Define global demand generation strategy
- Lead cross-functional marketing teams (GTM Pods)
- Make decisions on demand generation initiatives
- Contribute to monthly reports and leadership discussions
- Justify spending decisions and marketing ROI
- Manage demand generation budget allocation
- Maximize cost-efficiency and marketing ROI
- Define ABM campaign structure, hypotheses, and targeting
- Build and maintain ABM funnel framework and rules
- Launch campaigns quickly and test relentlessly
- Refine campaigns based on real-world feedback
- Develop key campaign assets (ads, emails, landing pages)
- Partner with Content Team for asset localization
- Orchestrate multi-touch and multi-channel campaigns
- Activate campaigns across digital ads, email, and gifting
- Use AI and martech for personalized messaging
- Tailor campaigns to account segments
- Track and analyze campaign effectiveness
- Identify optimization opportunities
- Codify successful strategies into repeatable models
- Collaborate with BDR team on ABM outreach
- Ensure ABM signals inform BDR outreach
- Collaborate with AE team on MQL follow-up
- Ensure MQLs are worked promptly and expertly
- Win the pipeline created
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Fluent
Benefits
Flexible Working
- 4 days per week in office
More Vacation Days
- 30 days paid time off
Workation & Sabbatical
- 12 work-from-anywhere days
- Exchange policy to another Payhawk office
Healthcare & Fitness
- Health and fitness membership
Team Events
- Two company on-sites per year
Additional Allowances
- Commuting allowance
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Payhawk and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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PAPayhawk
Global Demand Generation Manager(m/w/x)
Berlin, München
Full-timeWith Home OfficeSenior
AI/ML
Nejo AI Summary
Global strategy for B2B SaaS spend management, leading GTM pods and programmatic campaigns. 5+ years demand-gen experience in B2B SaaS or fintech required. 4-day work week, 30 days PTO, 12 work-from-anywhere days.
Requirements
- 5+ years Demand-Gen experience in B2B SaaS or fintech
- Developing marketing strategies for Outbound motion
- Generating demand with Enterprise accounts
- Creating global “one-to-many” Account-Based Marketing campaigns
- Building programmatic marketing campaigns
- Working within a “growth” mindset
- Hands-on: writing copy, building landing pages, testing tools
- Exceptional leadership, communication, and collaboration skills
- Fluent English
Tasks
- Define global demand generation strategy
- Lead cross-functional marketing teams (GTM Pods)
- Make decisions on demand generation initiatives
- Contribute to monthly reports and leadership discussions
- Justify spending decisions and marketing ROI
- Manage demand generation budget allocation
- Maximize cost-efficiency and marketing ROI
- Define ABM campaign structure, hypotheses, and targeting
- Build and maintain ABM funnel framework and rules
- Launch campaigns quickly and test relentlessly
- Refine campaigns based on real-world feedback
- Develop key campaign assets (ads, emails, landing pages)
- Partner with Content Team for asset localization
- Orchestrate multi-touch and multi-channel campaigns
- Activate campaigns across digital ads, email, and gifting
- Use AI and martech for personalized messaging
- Tailor campaigns to account segments
- Track and analyze campaign effectiveness
- Identify optimization opportunities
- Codify successful strategies into repeatable models
- Collaborate with BDR team on ABM outreach
- Ensure ABM signals inform BDR outreach
- Collaborate with AE team on MQL follow-up
- Ensure MQLs are worked promptly and expertly
- Win the pipeline created
Work Experience
- 5 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Fluent
Benefits
Flexible Working
- 4 days per week in office
More Vacation Days
- 30 days paid time off
Workation & Sabbatical
- 12 work-from-anywhere days
- Exchange policy to another Payhawk office
Healthcare & Fitness
- Health and fitness membership
Team Events
- Two company on-sites per year
Additional Allowances
- Commuting allowance
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Payhawk and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
Payhawk
Industry
FinancialServices
Description
Payhawk is a leading global spend management solution for scaling businesses, enabling finance teams to control and automate company spending.
Not a perfect match?
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