HelloFresh
Paid Social Manager, Campaign Operations(m/w/x)
Full-timeWith HomeofficeExperienced
Berlin
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HEHelloFresh
Global Audience Manager(m/w/x)
Berlin
Full-timeWith Home OfficeExperienced
Nejo AI Summary
Audience building and activation via CDP on paid platforms for a global meal kit delivery service. CDP and paid media activation workflow experience required. Subsidized childcare, healthy box discount.
Requirements
- 3+ years experience in performance, paid marketing, audience management, ad progression, or related operational roles (ideally digital/data-driven)
- Experience with audience segmentation tools, customer data platforms, and paid media activation workflows
- Strong execution skills for audience and ad progression tasks
- Good analytical mindset for data-driven decisions and performance reporting
- Effective communication and collaboration with cross-functional teams and global stakeholders
- Bachelor’s degree in Marketing, Business, Analytics, or related field (preferred)
Tasks
- Apply audience segmentation strategies across paid channels.
- Build and activate audiences using CDP.
- Ensure correct audience implementation across paid platforms.
- Identify cross-brand audience opportunities.
- Collaborate with teams to implement opportunities.
- Review audience performance with Marketing Analytics.
- Support continuous improvements based on insights.
- Optimize established channels.
- Test and scale new audience tactics.
- Share paid audience insights with teams.
- Inform full funnel personalization efforts.
- Execute Ad Progression activities.
- Coordinate with marketing, product, and AdTech teams.
- Align audiences and progression plans across paid channels.
- Implement ad progression experiments.
- Implement audience variations across campaigns.
- Ensure consistent messaging and funnel logic.
- Track and report ad progression performance.
- Provide regular updates to stakeholders.
- Coordinate operational tasks for audience setups.
- Coordinate operational tasks for progression implementations.
- Ensure smooth campaign execution.
- Translate audience requirements for AdTech teams.
- Translate ad progression requirements for AdTech teams.
- Support implementation with Product and HelloTech.
- Document criteria for improving data match rates.
- Document criteria for improving campaign performance.
- Utilize internal tooling for audience generation and activation.
- Utilize data systems for audience generation and activation.
- Act as point of contact for operational audience work.
- Foster strong relationships with internal teams.
- Foster strong relationships with external partners.
- Collaborate with CRM, product, analytics, and legal teams.
- Find shared opportunities with cross-functional teams.
- Ensure compliance with legal and internal guidelines.
- Coordinate local teams for audience use cases.
- Share best practice learnings across markets.
- Ensure effective communication for marketing initiatives.
- Ensure alignment with cross-functional marketing initiatives.
Work Experience
- 3 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Tools & Technologies
- audience segmentation tools
- customer data platforms
- AdTech
- HelloTech
Benefits
Free or Subsidized Food
- Healthy discount on HelloFresh boxes
Learning & Development
- Annual learning and development budget
- Free German crash course
Other Benefits
- Access to HelloFresh Academy
Childcare
- Subsidized childcare
Mental Health Support
- Free Headspace access
Healthcare & Fitness
- Biweekly yoga classes
Additional Allowances
- Compensation for advanced German classes
Corporate Discounts
- Gym discounts
- Discount on HelloFresh vending machines
Team Events
- Summer parties
- Winter parties
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of HelloFresh and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
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HEHelloFresh
Global Audience Manager(m/w/x)
Berlin
Full-timeWith Home OfficeExperienced
Nejo AI Summary
Audience building and activation via CDP on paid platforms for a global meal kit delivery service. CDP and paid media activation workflow experience required. Subsidized childcare, healthy box discount.
Requirements
- 3+ years experience in performance, paid marketing, audience management, ad progression, or related operational roles (ideally digital/data-driven)
- Experience with audience segmentation tools, customer data platforms, and paid media activation workflows
- Strong execution skills for audience and ad progression tasks
- Good analytical mindset for data-driven decisions and performance reporting
- Effective communication and collaboration with cross-functional teams and global stakeholders
- Bachelor’s degree in Marketing, Business, Analytics, or related field (preferred)
Tasks
- Apply audience segmentation strategies across paid channels.
- Build and activate audiences using CDP.
- Ensure correct audience implementation across paid platforms.
- Identify cross-brand audience opportunities.
- Collaborate with teams to implement opportunities.
- Review audience performance with Marketing Analytics.
- Support continuous improvements based on insights.
- Optimize established channels.
- Test and scale new audience tactics.
- Share paid audience insights with teams.
- Inform full funnel personalization efforts.
- Execute Ad Progression activities.
- Coordinate with marketing, product, and AdTech teams.
- Align audiences and progression plans across paid channels.
- Implement ad progression experiments.
- Implement audience variations across campaigns.
- Ensure consistent messaging and funnel logic.
- Track and report ad progression performance.
- Provide regular updates to stakeholders.
- Coordinate operational tasks for audience setups.
- Coordinate operational tasks for progression implementations.
- Ensure smooth campaign execution.
- Translate audience requirements for AdTech teams.
- Translate ad progression requirements for AdTech teams.
- Support implementation with Product and HelloTech.
- Document criteria for improving data match rates.
- Document criteria for improving campaign performance.
- Utilize internal tooling for audience generation and activation.
- Utilize data systems for audience generation and activation.
- Act as point of contact for operational audience work.
- Foster strong relationships with internal teams.
- Foster strong relationships with external partners.
- Collaborate with CRM, product, analytics, and legal teams.
- Find shared opportunities with cross-functional teams.
- Ensure compliance with legal and internal guidelines.
- Coordinate local teams for audience use cases.
- Share best practice learnings across markets.
- Ensure effective communication for marketing initiatives.
- Ensure alignment with cross-functional marketing initiatives.
Work Experience
- 3 years
Education
- Bachelor's degree
Languages
- English – Business Fluent
Tools & Technologies
- audience segmentation tools
- customer data platforms
- AdTech
- HelloTech
Benefits
Free or Subsidized Food
- Healthy discount on HelloFresh boxes
Learning & Development
- Annual learning and development budget
- Free German crash course
Other Benefits
- Access to HelloFresh Academy
Childcare
- Subsidized childcare
Mental Health Support
- Free Headspace access
Healthcare & Fitness
- Biweekly yoga classes
Additional Allowances
- Compensation for advanced German classes
Corporate Discounts
- Gym discounts
- Discount on HelloFresh vending machines
Team Events
- Summer parties
- Winter parties
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of HelloFresh and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.
About the Company
HelloFresh
Industry
Food
Description
HelloFresh is one of Europe's fastest-growing tech powerhouses, offering meal kit delivery services and a diverse workplace culture.
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