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Director of Marketing Operations and Strategy(m/w/x)
Designing decision architecture for global marketing scale and local execution. Performance marketing and growth strategy experience required. Subsidized pension and weekly HelloFresh box savings.
Requirements
- Experience in performance marketing, growth strategy, marketing finance, or strategy consulting
- Genuine fluency in digital marketing economics (CAC, LTV, incrementality, channel mix)
- Built operating models or decision frameworks that changed organizational steering
- Ability to move between strategic and concrete tasks
- Desire to make the company better
- Diverse experiences
Tasks
- Lead the Marketing Strategy and Operations function
- Design decision architecture connecting global marketing scale with local execution
- Establish systems, governance, and routines for target setting
- Define capital allocation across channels and markets
- Develop processes for in-flight course correction
- Build marketing investment strategy
- Translate incrementality signals into budget allocation decisions
- Incorporate market-level economics into budget allocation
- Design performance governance
- Run operating rhythm to meet targets
- Drive the budgeting cycle end-to-end
- Connect marketing planning to business-level targets with finance
- Build a core team
- Lead a community of practitioners across regions
- Design a shared model for the practitioner community
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Benefits
Retirement Plans
- HelloFresh-subsidized pension scheme
Corporate Discounts
- Savings on weekly HelloFresh box
- Discount schemes with corporate benefits
- Discounted Urban Sports Club membership
Other Benefits
- Vorteile
- Spill access
Mental Health Support
- Headspace access
- Wellbeing resources
Healthcare & Fitness
- 24/7 office gym access
Workation & Sabbatical
- Sabbatical leave options
Sustainability Focus
- Sustainable travel perks
Parking & Commuter Benefits
- Transportation benefits
Learning & Development
- Internal training
- HelloFresh Academy
- Budget for German language courses
Free or Subsidized Food
- In-office meal deals
- Fresh food options
Family Support
- Parent-friendly policies
Childcare
- In-office kids corner
- On-site babysitter
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Director of Marketing Operations and Strategy(m/w/x)
Designing decision architecture for global marketing scale and local execution. Performance marketing and growth strategy experience required. Subsidized pension and weekly HelloFresh box savings.
Requirements
- Experience in performance marketing, growth strategy, marketing finance, or strategy consulting
- Genuine fluency in digital marketing economics (CAC, LTV, incrementality, channel mix)
- Built operating models or decision frameworks that changed organizational steering
- Ability to move between strategic and concrete tasks
- Desire to make the company better
- Diverse experiences
Tasks
- Lead the Marketing Strategy and Operations function
- Design decision architecture connecting global marketing scale with local execution
- Establish systems, governance, and routines for target setting
- Define capital allocation across channels and markets
- Develop processes for in-flight course correction
- Build marketing investment strategy
- Translate incrementality signals into budget allocation decisions
- Incorporate market-level economics into budget allocation
- Design performance governance
- Run operating rhythm to meet targets
- Drive the budgeting cycle end-to-end
- Connect marketing planning to business-level targets with finance
- Build a core team
- Lead a community of practitioners across regions
- Design a shared model for the practitioner community
Work Experience
- approx. 1 - 4 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Benefits
Retirement Plans
- HelloFresh-subsidized pension scheme
Corporate Discounts
- Savings on weekly HelloFresh box
- Discount schemes with corporate benefits
- Discounted Urban Sports Club membership
Other Benefits
- Vorteile
- Spill access
Mental Health Support
- Headspace access
- Wellbeing resources
Healthcare & Fitness
- 24/7 office gym access
Workation & Sabbatical
- Sabbatical leave options
Sustainability Focus
- Sustainable travel perks
Parking & Commuter Benefits
- Transportation benefits
Learning & Development
- Internal training
- HelloFresh Academy
- Budget for German language courses
Free or Subsidized Food
- In-office meal deals
- Fresh food options
Family Support
- Parent-friendly policies
Childcare
- In-office kids corner
- On-site babysitter
About the Company
HelloFresh
Industry
Marketing
Description
HelloFresh is one of Europe's fastest-growing tech powerhouses, offering meal kit delivery services and a diverse workplace culture.
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