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DEDEU 3M Deutschland GmbH

EMEA Bonding Solutions Demand Generation Specialist(m/w/x)

Neuss
Full-timeOn-siteExperienced
AI/ML

Driving awareness and demand for Bonding Continuum solutions, engaging Design, Material, Process Engineers at a global manufacturing conglomerate. Strong understanding of technical/industrial markets with complex design-in cycles essential. EMEA-wide scope, managing marketing automation and lead processes.

Requirements

  • Bachelor’s or Master’s degree in Economics or Marketing
  • Significant B2B growth, demand generation, or marketing automation experience
  • Strong understanding of technical or industrial markets with complex design-in cycles
  • Excellent communication, strategic thinking, problem-solving, and stakeholder management skills
  • Proven ability to translate strategy into measurable results
  • Fluency in English both written and verbal
  • Knowledge of adhesives, bonding, advanced materials, assembly technologies, and/or automation and robotics integration
  • Additional common European languages advantageous
  • Willingness to travel up to 25% domestic/international

Tasks

  • Lead end-user pull campaigns targeting Design, Material, and Process Engineers
  • Drive awareness, engagement, and demand for the Bonding Continuum
  • Collaborate on marketing plan execution with global and local stakeholders
  • Execute targeted prospecting for key growth segments and new product introductions
  • Manage marketing automation and lead management processes
  • Improve lead-to-revenue alignment by enhancing MQL, SQL, and conversion rates
  • Scope, assess, and deploy AI-driven marketing and sales automation solutions
  • Modernize workflows and enhance customer engagement through new martech solutions

Work Experience

  • approx. 1 - 4 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • EnglishBusiness Fluent
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