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ALAlmedia

Director of CRM(m/w/x)

Berlin
from 120,000 - 160,000 / year
Full-timeOn-siteSenior
AI/ML
Data Science
Apply now

Building user retention and monetization engines for a global marketing tech company. Architecting customer lifecycle engines and rigorous experimentation required. Equity, bonus, and subsidized meals provided.

Requirements

  • Highly analytical and data-driven mindset
  • Architecting customer lifecycle engines
  • Maximizing long-term retention and engagement
  • Bringing structure to CRM systems
  • Rigorous experimentation in CRM
  • Algorithmic scalability in CRM
  • Intersection of marketing, product, and data science
  • High-level retention strategy
  • Hands-on pipeline and campaign execution
  • Data fluency
  • Deep understanding of statistical significance
  • Deep understanding of multi-variant testing
  • Isolating incremental lift
  • Mastery of omnichannel orchestration platforms
  • Building complex liquid logic
  • Building API-triggered webhooks
  • Building multi-step Canvas flows
  • Structuring customer data for scale
  • Pinpointing data pipeline or schema issues
  • High-volume B2C experience
  • Managing high-volume engagement
  • Experience with complex lifecycle management
  • Data clean-room hygiene
  • Overhauling fragmented CRM setups
  • Writing basic SQL
  • Full stack ownership of post-install world
  • Diagnosing and fixing flow or tracking issues
  • Product-led retention mindset
  • Understanding retention starts at onboarding
  • Viewing communication as product extension
  • Comfortable in building phases
  • Working in high-growth environments
  • Holding vision for predictive systems
  • Building pragmatic short-term workflows

Tasks

  • Own full CRM strategy
  • Optimize early-stage retention
  • Monetize long-term users
  • Deploy predictive logic
  • Implement user-level personalization
  • Use behavioral triggers
  • Design systematic experiments
  • Measure true incrementality
  • Analyze downstream KPIs
  • Collaborate on data schema
  • Ensure real-time event tracking
  • Build complex logic loops
  • Troubleshoot API-triggered campaigns
  • Optimize campaign performance

Work Experience

  • approx. 4 - 6 years

Education

  • Bachelor's degreeOR
  • Master's degree

Languages

  • English – Business Fluent

Tools & Technologies

  • Braze
  • SQL

Benefits

Competitive Pay

  • Equity

Bonuses & Incentives

  • Bonus

Public Transport Subsidies

  • Transport subsidy

Free or Subsidized Food

  • Breakfasts and lunches

Learning & Development

  • Language learning

Healthcare & Fitness

  • Urban Sports Club
Find the original job posting in its most current version here. Nejo automatically captured this job from the website of Almedia and processed the information on Nejo with the help of AI for you. Despite careful analysis, some information may be incomplete or inaccurate. Please always verify all details in the original posting! Content and copyrights of the original posting belong to the advertising company.

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