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Architecting a customer lifecycle engine with personalized engagement strategies for rewarded user acquisition. High-volume B2C engagement experience in AdTech or Gaming required. Equity in a profitable startup, central Berlin office.
Requirements
- Experience in high-volume B2C engagement
- Experience in AdTech, Gaming, or Rewarded User Acquisition environments
- Micro-conversions are critical
- Mastery of Omnichannel Orchestration Platforms
- Ability to build complex Liquid logic
- Ability to build API-triggered campaigns
- Technical proficiency in SQL
- Technical proficiency in Data Visualization
- Independently query user behavior
- Build performance dashboards without Analyst support
- Managing deliverability at massive scale
- Ensuring high-intent messaging bypasses spam filters
- Direct experience with Web3/Blockchain wallet-based notifications
- Deep knowledge of SKAdNetwork/ATT impact on retention attribution
- Full accountability for the "post-install" world
- Treating every churned user as a problem to be solved
- Pushing team toward hyper-personalization
- Pushing team toward 1:1 communication standards
- Thriving in high-growth setting
- Pivoting strategy based on real-time campaign performance
- Pivoting strategy based on evolving market trends
Tasks
- Architect a sophisticated customer lifecycle engine
- Transform raw behavioral data into personalized engagement strategies
- Engineer automated lifecycle journeys
- Design the CRM data schema
- Scale global retention KPIs
- Partner with Senior PMs and the Head of UA
Work Experience
- approx. 4 - 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Braze
- Itable
- Salesforce Marketing Cloud
- Liquid
- SQL
- Web3/Blockchain
- SKAdNetwork
- ATT
Benefits
Competitive Pay
- Equity in Almedia
Bonuses & Incentives
- Profitable startup
Modern Office
- Central Berlin office
- Modern office
Public Transport Subsidies
- Transport subsidy
Free or Subsidized Food
- Breakfasts and lunches
Learning & Development
- Language learning
Healthcare & Fitness
- Urban Sports Club
Not a perfect match?
- AlmediaFull-timeOn-siteSeniorBerlin
- Flink
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Full-timeOn-siteSeniorBerlin - Pitch
Senior Lifecycle Marketing Manager(m/w/x)
Full-timeOn-siteManagementBerlin - Almedia
Senior User Acquisition Manager(m/w/x)
Full-timeOn-siteSeniorBerlinfrom 65,000 - 75,000 / year - Almedia
Director of User Acquisition / Marketing(m/w/x)
Full-timeOn-siteSeniorBerlin
Architecting a customer lifecycle engine with personalized engagement strategies for rewarded user acquisition. High-volume B2C engagement experience in AdTech or Gaming required. Equity in a profitable startup, central Berlin office.
Requirements
- Experience in high-volume B2C engagement
- Experience in AdTech, Gaming, or Rewarded User Acquisition environments
- Micro-conversions are critical
- Mastery of Omnichannel Orchestration Platforms
- Ability to build complex Liquid logic
- Ability to build API-triggered campaigns
- Technical proficiency in SQL
- Technical proficiency in Data Visualization
- Independently query user behavior
- Build performance dashboards without Analyst support
- Managing deliverability at massive scale
- Ensuring high-intent messaging bypasses spam filters
- Direct experience with Web3/Blockchain wallet-based notifications
- Deep knowledge of SKAdNetwork/ATT impact on retention attribution
- Full accountability for the "post-install" world
- Treating every churned user as a problem to be solved
- Pushing team toward hyper-personalization
- Pushing team toward 1:1 communication standards
- Thriving in high-growth setting
- Pivoting strategy based on real-time campaign performance
- Pivoting strategy based on evolving market trends
Tasks
- Architect a sophisticated customer lifecycle engine
- Transform raw behavioral data into personalized engagement strategies
- Engineer automated lifecycle journeys
- Design the CRM data schema
- Scale global retention KPIs
- Partner with Senior PMs and the Head of UA
Work Experience
- approx. 4 - 6 years
Education
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- Braze
- Itable
- Salesforce Marketing Cloud
- Liquid
- SQL
- Web3/Blockchain
- SKAdNetwork
- ATT
Benefits
Competitive Pay
- Equity in Almedia
Bonuses & Incentives
- Profitable startup
Modern Office
- Central Berlin office
- Modern office
Public Transport Subsidies
- Transport subsidy
Free or Subsidized Food
- Breakfasts and lunches
Learning & Development
- Language learning
Healthcare & Fitness
- Urban Sports Club
About the Company
Almedia
Industry
Marketing
Description
The company is building the future of marketing by rewarding a community of over 50 million users for engaging with advertisers' products.
Not a perfect match?
- Almedia
Senior CRM Marketing Manager(m/w/x)
Full-timeOn-siteSeniorBerlin - Flink
Senior CRM Manager(m/w/x)
Full-timeOn-siteSeniorBerlin - Pitch
Senior Lifecycle Marketing Manager(m/w/x)
Full-timeOn-siteManagementBerlin - Almedia
Senior User Acquisition Manager(m/w/x)
Full-timeOn-siteSeniorBerlinfrom 65,000 - 75,000 / year - Almedia
Director of User Acquisition / Marketing(m/w/x)
Full-timeOn-siteSeniorBerlin