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Digital Marketing Manager(m/w/x)
Designing and executing B2B paid media campaigns for a European multi-mobility app. Proficiency with HubSpot, LinkedIn, Google, Apple Ads required. Sabbatical leave policies, WeRoad partnership.
Requirements
- Obsession with MQL to SQL conversion rate
- Understanding digital touchpoints and journey optimization
- Proficiency with HubSpot, LinkedIn, Google, Apple Ads
- Cross-functional diplomacy with Sales, Creative, Data teams
- Commercial acumen (ROI, LTV, Pipeline understanding)
- Fluent English
- 3+ years B2B Digital Marketing lead generation
Tasks
- Manage full-funnel lead acquisition strategies
- Nurture prospects from MQL to SQL
- Design and manage end-to-end B2B paid media
- Execute campaigns across SEA, Paid Social, and App platforms
- Manage monthly acquisition budgets
- Analyze cohort data (ROAS, Retention, CLV)
- Optimize spend for efficient ROI
- Collaborate with design and content teams
- Produce, test, and iterate high-performing ad assets
- Optimize landing pages
- Develop and execute ABM strategies
- Target high-value enterprise accounts
- Collaborate with Analytics teams to build dashboards
- Monitor the full customer journey funnel
- Drive a rigorous A/B testing roadmap
- Explore emerging tech and AI use cases
- Identify new publisher opportunities
- Collaborate with B2C UA teams
- Achieve B2B, B2C, and market-wide targets
Work Experience
- 3 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- HubSpot
- LinkedIn Ads
- Google Search
- Apple Search Ads
Benefits
Flexible Working
- Flexible working arrangements
Learning & Development
- LinkedIn Learning
Workation & Sabbatical
- Sabbatical leave policies
More Vacation Days
- Special leave policies
- Birthday off
- December 24th off
- December 31st off
Corporate Discounts
- WeRoad partnership
Other Benefits
- Short-term EU work policy
- Mobility Credit
Healthcare & Fitness
- Health Insurance
Mental Health Support
- Employee assistance program
Not a perfect match?
- FREENOWFull-timeOn-siteExperiencedHamburg, Berlin
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Digital Marketing Manager(m/w/x)
Designing and executing B2B paid media campaigns for a European multi-mobility app. Proficiency with HubSpot, LinkedIn, Google, Apple Ads required. Sabbatical leave policies, WeRoad partnership.
Requirements
- Obsession with MQL to SQL conversion rate
- Understanding digital touchpoints and journey optimization
- Proficiency with HubSpot, LinkedIn, Google, Apple Ads
- Cross-functional diplomacy with Sales, Creative, Data teams
- Commercial acumen (ROI, LTV, Pipeline understanding)
- Fluent English
- 3+ years B2B Digital Marketing lead generation
Tasks
- Manage full-funnel lead acquisition strategies
- Nurture prospects from MQL to SQL
- Design and manage end-to-end B2B paid media
- Execute campaigns across SEA, Paid Social, and App platforms
- Manage monthly acquisition budgets
- Analyze cohort data (ROAS, Retention, CLV)
- Optimize spend for efficient ROI
- Collaborate with design and content teams
- Produce, test, and iterate high-performing ad assets
- Optimize landing pages
- Develop and execute ABM strategies
- Target high-value enterprise accounts
- Collaborate with Analytics teams to build dashboards
- Monitor the full customer journey funnel
- Drive a rigorous A/B testing roadmap
- Explore emerging tech and AI use cases
- Identify new publisher opportunities
- Collaborate with B2C UA teams
- Achieve B2B, B2C, and market-wide targets
Work Experience
- 3 years
Education
- Vocational certificationOR
- Bachelor's degreeOR
- Master's degree
Languages
- English – Business Fluent
Tools & Technologies
- HubSpot
- LinkedIn Ads
- Google Search
- Apple Search Ads
Benefits
Flexible Working
- Flexible working arrangements
Learning & Development
- LinkedIn Learning
Workation & Sabbatical
- Sabbatical leave policies
More Vacation Days
- Special leave policies
- Birthday off
- December 24th off
- December 31st off
Corporate Discounts
- WeRoad partnership
Other Benefits
- Short-term EU work policy
- Mobility Credit
Healthcare & Fitness
- Health Insurance
Mental Health Support
- Employee assistance program
About the Company
FREENOW
Industry
Transportation
Description
The company empowers smarter mobility decisions, helping people to move freely and cities to thrive.
Not a perfect match?
- FREENOW
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